Top
QUICK HITS

, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

POLL POSITION
BEST ALL-STAR GAME
 
pollcode.com free polls
KEEPING SCORE

Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

BUY SELL

TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Nov102016

Nike Opens New York Store With Help From Serena, Odell, Nas, Bella Hadid, Jordan

By Barry Janoff

November 10, 2016: To borrow the lyrics from Frank Sinatra’s classic song, “New York, New York,” Nike believes that if they can make it here, they can make it anywhere.

Following a soft opening this week, the sports footwear and apparel company is scheduled to officially open its newest retail experience, Nike Soho, Nov. 11, a five-story, 55,000-square-foot digitally enhanced  store in New York City’s Soho district.

According to Nike, “The new Nike Soho is designed to deliver the best of Nike products and personalized services through a series of reimagined spaces (offering) one-of-a-kind immersive experiences for consumers.”

To support the opening, Nike has brought along some friends in a multi-media campaign, “New York Made,” including Serena Williams, Odell Beckham Jr., Nas and Bella Hadid.

The effort includes print, OOH, Internet, social media (including Twitter destination #NYMade) and POP.

In-store launch events are scheduled to include Serena, Genie Bouchard, Simone Biles and Victor Cruz and new kicks from Kyrie Irving (Kyrie 2 Krispie Kreme).

As part of the campaign, via a partnership with the New York City Parks and Recreation Dept., Nike unveiled Stanton Street Courts by Kaws, two side-by-side full basketball courts that have been reimagined and painted by Brooklyn, NY-born artist Brian “Kaws” Donnelly. The outdoor courts are located at Sara D. Roosevelt Park in Manhattan’s Lower East Side.

Along with multi-sport products — including exclusive releases from LeBron James and Jordan Brand — highlights of Nike Soho include interactive digital Nike+ Running, Basketball and Soccer Trial Zones.

The Nike+ Basketball Trial Zone features a 23-foot ceiling and a half-court with video screens and sensors simulating game conditions that enable customers to go through six custom drills of varying skill levels, feeling as if they are on actual playground courts in New York.

Nike+ Running and Soccer Trial Zones offer similar experiences in their respective sports..

The Stands is a seating area to accommodate visitors for live in-store programming, which Nike said would include discussions with leading athletes, designers, and trendsetters, as well as video feed of Nike Soho’s upcoming product launches and latest store and company news.

“With Nike Soho we can realize the promise of personalized performance,” Heidi O’Neill, Nike’s president of global direct to consumer, said in a statement. “Powered by immersive digital trials and in-store experts, this store is about elevating every athlete’s potential.”

According to Serena Williams, who attended a pre-opening event in the store on Nov. 10, “It’s great to see the everyday athlete getting the same personalized treatment from Nike that I’ve enjoyed over the years. When you have experts guiding you along the way, it can make all the difference to your game.”

Back to Home Page