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QUICK HITS

• The Cleveland Browns have been named as the team to be featured in HBO’s 2018 series Hard Knocks. The Browns were 0-16 last season and then selected QB Baker Mayfield with the overall No. 1 pick. This year’s series is schedule to debut Aug. 7.

• The Alliance of American Football named Alliance Salt Lake City as its fourth market (Atlanta, Memphis, Orlando) and Dennis Erickson as the team’s head coach. Alliance Salt Lake home games will be played at Rice-Eccles Stadium, home to University of Utah football. Phoenix is expected to be named the fifth city today.

• For the third year, NFL partner Hyundai is hosting the Hyundai Youth Football Camp giving children ages 7 to 13 the chance to take the field and learn from their favorite teams and players. Sessions will be held in Pittsburgh, South Florida, Minnesota, Arizona, Los Angeles, the New York City area and Houston.

KEEPING SCORE

2018 NBA Draft Presented by State Farm Order (To Date)
(Barclays Center Brooklyn, NY June 21 (ESPN)

1. Phoenix Suns
2. Sacramento Kings
3. Atlanta Hawks
4. Memphis Grizzlies
5. Dallas Mavericks
6. Orlando Magic
7. Chicago Bulls
8. Cleveland Cavaliers (from Brooklyn Nets)
9. New York Knicks
10. Philadelphia 76ers (from Los Angeles Lakers)

BUY SELL

WEEKEND BOX OFFICE (May 11-13)
1. Avengers: Infinity War $61.8M
2. Life of the Party $18.5M
3. Breaking In $16.5M
4. Overboard $10.1M
5. A Quiet Place $6.4M
6. I Feel Pretty $3.7M
7. Rampage $3.4M
8. Tully $2.2M
9. Black Panther $1.9M
10. Blockers $1.1M
SOURCE COMSCORE

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Men's Hoops Are 'Toxic'
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Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Nov102016

Nike Opens New York Store With Help From Serena, Odell, Nas, Bella Hadid, Jordan

By Barry Janoff

November 10, 2016: To borrow the lyrics from Frank Sinatra’s classic song, “New York, New York,” Nike believes that if they can make it here, they can make it anywhere.

Following a soft opening this week, the sports footwear and apparel company is scheduled to officially open its newest retail experience, Nike Soho, Nov. 11, a five-story, 55,000-square-foot digitally enhanced  store in New York City’s Soho district.

According to Nike, “The new Nike Soho is designed to deliver the best of Nike products and personalized services through a series of reimagined spaces (offering) one-of-a-kind immersive experiences for consumers.”

To support the opening, Nike has brought along some friends in a multi-media campaign, “New York Made,” including Serena Williams, Odell Beckham Jr., Nas and Bella Hadid.

The effort includes print, OOH, Internet, social media (including Twitter destination #NYMade) and POP.

In-store launch events are scheduled to include Serena, Genie Bouchard, Simone Biles and Victor Cruz and new kicks from Kyrie Irving (Kyrie 2 Krispie Kreme).

As part of the campaign, via a partnership with the New York City Parks and Recreation Dept., Nike unveiled Stanton Street Courts by Kaws, two side-by-side full basketball courts that have been reimagined and painted by Brooklyn, NY-born artist Brian “Kaws” Donnelly. The outdoor courts are located at Sara D. Roosevelt Park in Manhattan’s Lower East Side.

Along with multi-sport products — including exclusive releases from LeBron James and Jordan Brand — highlights of Nike Soho include interactive digital Nike+ Running, Basketball and Soccer Trial Zones.

The Nike+ Basketball Trial Zone features a 23-foot ceiling and a half-court with video screens and sensors simulating game conditions that enable customers to go through six custom drills of varying skill levels, feeling as if they are on actual playground courts in New York.

Nike+ Running and Soccer Trial Zones offer similar experiences in their respective sports..

The Stands is a seating area to accommodate visitors for live in-store programming, which Nike said would include discussions with leading athletes, designers, and trendsetters, as well as video feed of Nike Soho’s upcoming product launches and latest store and company news.

“With Nike Soho we can realize the promise of personalized performance,” Heidi O’Neill, Nike’s president of global direct to consumer, said in a statement. “Powered by immersive digital trials and in-store experts, this store is about elevating every athlete’s potential.”

According to Serena Williams, who attended a pre-opening event in the store on Nov. 10, “It’s great to see the everyday athlete getting the same personalized treatment from Nike that I’ve enjoyed over the years. When you have experts guiding you along the way, it can make all the difference to your game.”

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