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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

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Final Four '22 In NOLA
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Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Sunday
Oct162016

The North Face Celebrates Madness, Dedication In 50th Anniversary Campaign

By Barry Janoff

October 16, 2016: In 1966, The North Face was founded in San Francisco by Douglas and Susie Tompkins to sell gear to people who were mad about wilderness exploration and other adventures that challenged the mind and body.

Now, The North Face is launching "Question Madness," a global multi-media effort to help celebrate its 50th anniversary.

Along with an anchor 60-second spot, Internet, social media and OOH, a series of digital shorts features the exploits of athletes who represent the company.

In addition, The North Face has opened a flagship store on Fifth Avenue in New York and an Urban Exploration Concept destination in San Francisco.

"The campaign and flagship store are the next evolution in The North Face’s rise as a global market leader from humble beginnings as a single storefront in San Francisco in 1966," according to the company.

"Over those five decades, the brand’s commitment to exploration — from the peaks of the Himalayas to the sidewalks of Manhattan — has remained unchanged, and continues to drive the brand’s work across retail, advertising and customer engagement."

The 60-second spot, "Question Madenss," features shots of people engaged in such extreme sports as mountain climbing, scaling the slides of rock and ice cliffs, trekking through wilderness and over rugged isolated trails, skiing off mountain tops, hang gliding and marathon running; all of them seen enduring cold, heat, pain and loneliness, but in the end expressing joy for meeting their personal challenge.

It is played out to “Miles From Nowhere” by Yusuf Islam (Cat Stevens).

"This campaign comes at a time in our brand’s history when exploration — of all kinds — matters more than ever," Todd Spaletto, president for The North Face, said in a statement.

"As a society, we are questioning traditions, systems and institutions. What was considered beyond the norm yesterday, even impossible, is commonplace today. We rally behind and celebrate those who have the courage to take on the unknown and define success in their own way," said Spaletto.

The campaign extends the boundaries of endurance and personal challenge seen in last year’s The North Face global effort, “Never Stop.”

Lead agency is Sid Lee, New York.

According to Stacy Peralta, a skateboarder, surfer, filmmaker and director of the campaign’s digital shorts, "The fine line between progress and madness is something athletes cross and re-cross daily. I’ve spent time around athletes and in my opinion they’re really misunderstood.

"The rest of us assume it’s madness, but what they’re chasing isn’t a tangible reward — it’s greater than that,” said Peralta, whose work also includes the internationally renowned Dogtown and Z-Boys. "It’s about using every single fiber of your being to pull something off, and when you finally get there, it’s unbelievably liberating. When everything else is stripped away, and it’s just you and the moment – that’s the greatest feeling on earth."

Among The North Face athletes in the "Question Madness" campaign are Xavier De La Rue, Emily Harrington, Alex Honnold, Angel Collinson, Renan Ozturk and others who have been part of the brand’s history.

Collins ("Crazy or Calculated"), Ozturk ("Obsessed or Devoted") and Honnold are also among the athletes whose personal stories are brought to life in The North Face’s digital series.

Consumers are being invited to share stories of "how they are pushing their own boundaries in the pursuit of exploration" on social channels using #QuestionMadness.

The campaign will be distributed globally through the fourth quarter in more than 16 markets, including the U.S. U.K., Germany, France, China, Hong Kong, Australia and New Zealand.

The anchor spot opens with a voiceover that says, "It is weird how many people question your motivation, question your sanity."

Text follows: "What is madness? Devoted/obsessed. Crazy/calculated. Pain/perspective. Freaks/pioneers. Madness/progress." The spot ends with: "The North Face. 50 Years. #Question Madness. Never Stop Exploring."

"Miles From Nowhere" includes the lyrics, “Miles from nowhere/I guess I'll take my time/Oh yeah, to reach there.
 Look up at the mountain/I have to climb/Oh yeah, to reach there.
 Miles from nowhere/Not a soul in sight/Oh yeah, but it's alright.”

The store in New York offers consumers an "immersive brand experience including an interactive climbing wall, community seating and a custom embroidery service," according to The North Face.

It will also feature custom product exclusive to the location, including a limited-edition Original Daypack collection; a collaboration with lifestyle brand New Era; and on-site product customization featuring vintage and new collectible patches in partnership with Lot, Stock and Barrel.

The Nroth Face Urban Exploration Concept store in San Francisco, which also will be a store-within-a-store in New York, is stocked with apparel and footwear from the brand’s premium streetwear collections.

The North Face is a division of VF Outdoor, Inc.

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