NWSL Kicks Over To ESPN With Regular Season Games, Playoffs, Championship
Saturday, July 6, 2019 at 02:06PM
NYSportsJournalism.com in ESPN, NWSL, Soccer, soccer, sports marketing, sports media

NYSJ Sports-Entertainment Business News Service

July 4, 2019:
Even as the U.S. National Women’s Soccer Team eyes a second consecutive FIFA World Cup crown (July 7 vs. Netherlands, Fox), many of its players will continue to get national broadcast attention via a deal between ESPN and the National Women’s Soccer League.

ESPN said it signed on to air 14 league matches during the second half of the 2019 NWSL season.

Eight matches will air on ESPNews; the remaining six, including the two semifinals and the championship, will air on ESPN2.

Financial terms were not shared.

NWSL, which began play in 2013, previously aired on Lifetime and A&E Networks. The alliance ended this past February, with one year remaining in their three-year broadcast agreement, according to NWSL.

NWSL’s regular season matches were being streamed on Yahoo! Sports.

A&E said it continues to support the league via sleeve sponsorship and other activation.

NWSL players include Megan Rapinoe (Reign FC), Alex Morgan (Orlando Pride) and Carli Lloyd (Sky Blue FC).

“We are pleased to once again televise the National Women’s Soccer League and showcase many of the world’s top female players when they return to their professional club teams,” Burke Magnus, evp-programming and scheduling for ESPN, said via the network.

“The success and excitement of the World Cup in France has been on full display and the NWSL represents the best women’s club soccer in the world.”

ESPN said that NWSL club rosters include more than 55 players who are competing or have competed in the 2019 FIFA Women’s World Cup.

The nine-team Div. I women’s professional soccer league includes the Chicago Red Stars, Houston Dash, North Carolina Courage, Orlando Pride, Portland Thorns FC, Reign FC, Sky Blue FC, Utah Royals FC and the Washington Spirit.

Based in Chicago, the NWSL is supported by the Canadian Soccer Association and the United States Soccer Federation.

According to Amanda Duffy, NWSL president, “NWSL is a global leader in women’s professional soccer, with collectively the most talented players in the world. Together with the reach of ESPN’s vast network, we have the opportunity to bring more games to a broader audience across the country and world.

“Even in the year leading up to the Women’s World Cup, we have continued to experience tremendous growth through the support, engagement, and visibility from our fans.”

NWSL telecasts are scheduled to begin July 14,

Playoffs are scheduled for Oct. 20, the championship Oct. 27 in Sahlen’s Stadium at Wakemed Soccer Park, Cary, NC.

Back to Home Page

Article originally appeared on NYSportsJournalism.com (http://www.nysportsjournalism.com/).
See website for complete article licensing information.