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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

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1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jun162014

Visit Orlando, Visit Florida Plan A Visit To New York As Partners With U.S. Open

By Barry Janoff

June 15, 2014: Looking to add to the already record number of people who travel to the area, Visit Orlando, the region's official tourism association has signed a global alliance with the U.S. Tennis Assn.,  the sport's national governing body, which includes status as the exclusive global tourism partner of the grand slam U.S. Open.

Concurrently, the USTA plans to use the alliance to raise awareness for the tennis facility it is building in the Lake Nona area of Orlando, to feature 100-plus courts and house the USTA's Community Tennis and Player Development divisions. Target completion date for the facility is the fourth quarter of 2016.

Financial terms of the alliance were not disclosed.

"Becoming the exclusive tourism partner of the U.S. Open provides a unique forum for Visit Orlando to reach a global audience of potential travelers in all of our key markets," George Aguel. president and CEO for Visit Orlando, said in a statement. "By working closely with the USTA through our U.S. Open partnership, as well as leveraging the USTA's future presence in Orlando, we plan to attract incremental visitation to our destination through the penetration of key audience segments."

Earlier this year, Aguel said that Orlando "welcomed 59 million visitors in calendar year 2013, setting an all-time record for U.S. destinations." That figure was a 3% increase over the previous record, which Orlando set in 2012.

Under terms of the deal, Visit Orlando will get on-court and in-stadium exposure at the U.S. Open, be among the sponsors on Arthur Ashe Kids' Day (scheduled for Aug. 23, on the Saturday before the U.S. Open begins) and be involved in other Open marketing and sponsorship activations.

A spot unveiled to support the alliance shows highlights of the 2013 U.S. Open and kids playing tennis interspersed with scenes of kids and adults in Disney World in Orlando. (See it here.)

The agreement also involves Visit Florida, the state's official tourism marketing corporation,which said it would partner with Visit Orlando and the USTA  in marketing programs "aimed at uplifting the entire state's exposure in the domestic and international marketplace."

In addition, Visit Florida will also be the exclusive tourism category sponsor of the Western & Southern Open, part of the Emirates Airline U.S. Open Series six-week event that precedes the U.S. Open.

The 2014 U.S. Open runs from Aug. 25-Sept. 8. In 2013, U.S. Open attendance in the Billie Jean King National Tennis Center in Flushing, NY, was 713,026, the fourth-highest U.S. Open attendance and surpassing 700,000 for the sixth time.

Visit Orlando also plans to take advantage of the U.S. Open's growing presence in digital, mobile and app space.

Last year, the U.S. Open's Web site had a record-setting 53.7 million visits, an 18% increase over the 2012 tournament, according to officials. Visits via mobile rose 64%, the official U.S. Open iPhone App recorded more than 811,000 downloads, the official Android App received more than 41.1 million page views and the official U.S. Open iPad app registered more than 16.9 million page views.

According to Gordon Smith, executive director and COO for USTA, "We are pleased to establish this new relationship with Visit Orlando. By creating a new home for American tennis in Orlando, it is important to form a long-standing partnership with Visit Orlando to ensure we create the greatest visibility for our sport, our facility and our new partner."

Other U.S. Open sponsors include American Express, Citizen watches, Emirates Airline, IBM, Mercedes-Benz, Esurance, Heineken, Ralph Lauren, Xerox,  Evian, Moet & Chandon, Tiffany and Westin.

Photo courtesy Visit Orlando: (L) Gordon Smith, (R) George Aguel.

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