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FanDuel CEO Nigel Eccles who co-founded the company in 2009 'stepping down to focus on his next venture' Former CFO Matt King named new CEO.
• Manchester United and Melitta have signed multi-year partnership naming the brand the club’s first official coffee partner.
• 2017 Monster Energy Nascar Cup Series Championship Results: 1. Martin Truex Jr. (5040 points), 2. Kyle Busch (5035 points), 3. Kevin Harvick (5033 points). 4. Brad Keselowski (5030 points).
• The NHL said that the Philadelphia Flyers would host the Pittsburgh Penguins in Lincoln Financial Field, home of the NFL's Philadelphia Eagles, on Feb. 23, 2019, as part of the outdoor 2019 Coors Light NHL Stadium Series.
• UFC said that Cris "Cyborg" Justino would defend her UFC women's featherweight title against Holly Holm at UFC 219 in T-Mobile Arena, Las Vegas, on Dec. 30. Holms knocked out the previously unbeaten Ronda Rousey in 2015 to win the UFC women's bantamweight title but lost the belt to Miesha Tate.

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TCS NYC Marathon InfoGraphics
• Average age of participants Nov. 5, 2017: 41.2 years old
• 11,696 participants will represent their running clubs
• More than 50,000 people will cross the finish line
• 305 runners will celebrate their birthday on Marathon Day
• Cost to take a taxi on the NYC Marathon 26.2 mile route: $68.50 (no traffic)
• The biggest and smallest includes on the race route are both on the Verrazano Bridge
• Number of hot dog vendor carts needed to cove the course: 34,584
• Number of intersections crossed by Marathon runners: 300
• Number of times needed to climb 104 stories of One World Trade Center to complete a marathon: 101+
• Size running shoe needed for the Statue of Liberty: 879

SOURCE: TCS NYC MARATHON

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Top-Selling MLB Jerseys (MLBShop.com)

1. George Springer Houston Astros
2. Justin Verlander Houston Astros
3. Anthony Rizzo Chicago Cubs
4. Yasiel Puig Los Angeles Dodgers
5. Francisco Lindor Cleveland Indians
6. José Altuve Houston Astros
7. Enrique Hernandez Los Angeles Dodgers
8. Clayton Kershaw Los Angeles Dodgers
9. Ernie Banks Chicago Cubs
10. David Ortiz Boston Red Sox
SOURCE: MLBSHOP.COM

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Dec072010

Is Alex Ovechkin Ready To Make His Move To Higher Marketing Ground?

By Barry Janoff, Executive Editor

Crosby (L) and Ovechkin (R) in a scene from a TV ad touting the 2011 Bridgestone Winter Classic on NBC.December 7, 2010: Alex Ovechkin has become a star on the ice for the NHL. But is he now ready to move on up to the marketing level of Roger Federer, Derek Jeter and even Tiger Woods before his fall?

Procter & Gamble thinks so. The global consumer products giant has signed Ovechkin, who plays left wing for the NHL's Washington Capitals, to a multi-year deal with its Gillette brand that will put him front and center in a multi-media campaign. Ovechkin, who was the NHL's  No. 1 overall draft pick in 2004, joins a multi-national sports marketing Gillette Brand Ambassador roster that includes tennis icon Federer, the New York Yankees' Jeter and soccer star Thierry Henry.

Woods had been a major player with Gillette for several years until his personal life became pubic following Woods' one-car accident during Thanksgiving weekend in 2009. Gillette is still listed as a marketing partner on Woods' official Web site.

Ovechkin stars in an NHL-produced DVD from Warner Home Video . . . According to Gillette, the first campaign includes two TV spots, print and online ads, as well as POP materials featuring Ovechkin's name and likeness. Although the pact initially targets marketing efforts in Moscow-born Ovechkin's native region of Russia and Eastern Europe, Gillette has opened the door for him to become a brand spokesman in North America. Under terms of the deal, Ovechkin will represent Gillette in charity programs that will contribute to youth hockey development in Russia and Eastern Europe and the Washington, D.C. area.

Financial terms of the deal were not revealed.

Ovechkin also is getting major exposure this month as part of the HBO series, 24/7 Penguins-Capitals: Road to the Winter Classic. The series spotlights Ovechkin and Pittsburgh Penguins star Sidney Crosby and their respective teams  as they prepare for the outdoor Bridgestone Winter Classic at Pittsburgh's Heinz Field on Jan. 1, to be shown live on NBC. In addition, the league's two-time MVP (2008, 2009) is the focus of Alex Ovechkin: The Gr8, a new NHL-produced DVD from Warner Home Video; and the recently published book, The Ovechkin Project (John Wiley & Sons).

He currently stars with Crosby in NHL pre-Winter Classic marketing via TV spots airing on NBC, Versus and NHL Network.

. . . and in a new book from Wiley & Sons."We're excited about our partnership with Alex. He is one of today's fiercest competitors and a dedicated professional who is committed to working with us to help develop younger hockey players," Svetlana Stishkova, Gillette marketing director, Russia, said in a statement. "We are looking forward to working with him in Russia and Eastern Europe to help us launch the latest addition to the Gillette Fusion family and the new series of Gillette products for sensitive skin."

According to Ovechkin, "It's an honor to work with Gillette, the world's leading grooming brand. I look forward to partnering with Gillette to help young hockey players learn the game and to help them be the best they can be in hockey and in life."

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