Top
NEWS REAL

The newly unveiled logo for the Paris 2024 Summer Olympic and Paralympics Games combines two iconic symbols associated with the Games – a gold medal and the Olympic torch – which combine to form an image of Marianne, a female figure representing the French Republic  This is the first time the Olympic logo will be shared with the Paralympic Games.

• The late golf icon Arnold Palmer will be commemorated with a Forever Stamp from the U.S. Postal Service in 2020. The stamp features James Drake's action photo of Palmer at the 1964 U.S. Open at Congressional Country Club in Bethesda, Md. Art director Antonio Alcalá designed the stamp.

• Dr Teal's Epsom Salts has signed All Pro TE Jason Witten (Dallas Cowboys) and two-time defending Defensive Player of the Year Aaron Donald (Los Angeles Rams) to explain in marketing the “benefits of balancing rigorous workouts with regimented muscle recovery in order to achieve and maintain peak performance.”

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

New Balance Kawhi Reign See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Sunday
Feb102019

Overwatch League Adds Coca-Cola To Sponsorship Roster For 2019 Season

NYSJ Sports-Entertainment Business News Service

February 8, 2019:
When the competitors on the 20 teams in season two of the Overwatch League get thirsty, they’ll likely have Coca-Cola nearby.

Coca-Cola has signed a multi-year deal with the Overwatch League naming it the league’s official global beverage sponsor and the official North American beverage sponsor across all non-alcoholic beverage categories for the Overwatch game.

According to Overwatch League creator Blizzard Entertainment (a division of Activision Blizzard), Coca-Cola becomes the official global beverage sponsor for the broader Overwatch eSports ecosystem, including Overwatch Contenders, Open Division, Tespa (in North America), the Overwatch World Cup, and BlizzCon.

Financial terms of the deal were not shared.

The 2019 Overwatch League season is scheduled to begin Feb.14 with a 2018 Grand Finals rematch between the London Spitfire and the Philadelphia Fusion.

The Overwatch League also unveiled sponsorship deals with returning brands including Toyota, T-Mobile, HP and Intel.

Coverage is available via ESPN and Disney network platforms, including subscribers to live-stream on the ESPN+ App and DisneyNOW.

“The union between Coca-Cola and Overwatch eSports is the perfect pairing between two businesses that share common values,” Brandon Snow, chief revenue officer for Activision Blizzard eSports Leagues, said via the company.

“We’re excited to work closely with Coca-Cola to reach and embrace an even more global and diverse group of fans.”

Toyota was named the official North American automotive partner of the Overwatch League last season and will return as the sponsor of the popular player-interview series, Access Granted: Driven by Toyota.

Toyota vehicles will also be featured in a series of custom-branded vignettes featuring Overwatch League broadcast talent.

T-Mobile returns as the official U.S. wireless provider of the Overwatch League as well as the presenting sponsor for the Overwatch League’s regular season and Grand Finals MVP Awards and as one of the presenting sponsors for Overwatch League All-Stars.

New this season, Overwatch League experts will nominate five finalists for the regular-season MVP Award, giving fans the opportunity to cast their vote for candidates on Twitch, Twitter, and Weibo.

OMEN by HP computers and displays will again be used exclusively for Overwatch League practice and competitive play.

“Teaming up with world-class brands really elevates the Overwatch League and provides a wide array of quality products that we can feature for our fans.

OMEN by HP will sponsor a weekly video feature, Game/Set, focused on how pro Overwatch players improve their performance. HP will also be the presenting sponsor for the “Player of the Match” segment after every regular-season match.

Intel was named official computer processor for the Overwatch League for the second year in a row.

In addition to equipping all competition PCs with Intel Core i7 processors, Intel will sponsor a series of educational videos to help fans learn more about competitive Overwatch. Intel will also be returning as the presenting sponsor for the Overwatch League All-Star Game.

Among other alliances, Fanatics handles the online shopping destination for the Overwatch League and its teams.

According to Samantha Goot, GM-media and engagement marketing for Toyota Motor North America, “As a returning sponsor, we look forward to connecting with the growing number of passionate eSports fans via the custom media elements that will provide behind-the-scenes access and unique content throughout the season.”

“We’re proud to work together this season with Toyota, T-Mobile, HP, Intel and Coca-Cola,” Josh Cella, head of global partnerships for Activision Blizzard eSports Leagues, said via the company.

“Teaming up with world-class brands really elevates the Overwatch League and provides a wide array of quality products that we can feature for our fans. We’re also very excited to create original content for several of these deals that will entertain and educate our community.”

Back to Home Page