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• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Friday
Oct242014

Panini America Goes Back To College For Exclusive Deals With Sports Powerhouses

By Barry Janoff

October 24, 2014: In a current TV spot for DirecTV, former college football stars include Brian Bosworth, Matt Leinart and Heath Shuler, whose NFL careers didn't pan out as they had hoped, wish they could go back to college.

Panini America is helping current pro athletes to do just that.

The sports and entertainment collectibles company said it has exclusive signed deals with the University of Georgia, the University of Kentucky and the University of Miami to use each school's marks in its trading card products.

Panini America also said it plans to unveil similar alliances "with a number of other schools over the next several weeks."

The company said this would be the first time since 2009 that it will include college-branded cards within its NBA, NFL and MLBPA trading card products.

Panini America's plans will focus on "some of the most collectible players that we work with across all sports [who] are closely associated with these three universities," according to a statement from Mark Warsop, CEO for  Panini America. As these players already are pros, that would avoid any conflict with the NCAA regarding paying college athletes for their images or autographs.

However, paying players who currently attend Georgia, Kentucky and Miami or schools to be signed in the future would be off-limits. Specifically, NCAA bylaw 12.5.2.1 prohibits student-athletes "[from permitting] the use of his or her name or picture to advertise, recommend or promote directly the sale or use of a commercial product or service of any kind."

"This agreement allows us to feature professional athletes across all sports (NFL, NBA, MLBPA, Olympic sport athletes, golf, etc.) within these schools in their college uniforms and with college marks," said Jason Howarth, vp-marketing for Panini America. "From a process perspective,we would not feature any players until their NCAA eligibility expired or they declared to become a professional athlete. The same would go for signing autograph deals."

Signing autographs and memorabilia has become a sore point for the NCAA.

Florida State quarterback Jameis Winston is currently under investigation due to reports that he signed and was paid for autographing as many as 2,000 items. Florida State released a statement in which it said that the University "at this time [has] no information indicating that he accepted payment for items reported to bear his signature, thereby compromising his athletics eligibility."

Likewise, Georgia State running back Todd Gurley is currently under suspension while an investigation is being conducted into whether or not he was paid for signing memorabilia.

Last season, Johnny Manziel, then quarterback for Texas A&M and current quarterback with the Cleveland Browns, was suspended for the first half of a game against Rice after reports indicated that he had received payment for signing memorabilia. It was never proven that Manziel had taken money for his John Hancock, but was penalized because the NCAA showed that Manziel knew the items he signed would be put up for sale.

For Panini America, feels that the players who will appear on its upcoming college-related cards will be honored, not harassed.

"In addition to college specific trading card products which we will produce, we will feature players in their collegiate uniforms within our professional sports licensed products for the NFL/NFLPA, NBA and MLBPA, which enhances the awareness for the schools," said Howarth. "These players would be covered under our group licensing rights within the respective sports and we would also look to incorporate retired players/famous alumni."

"This is a significant announcement not just for us, but for the entire trading card industry," said Warsop in a statement. "Some of the most collectible players that we work with across all sports are closely associated with these three universities and we're genuinely excited to be able to honor their collegiate accomplishments in our products."

Panini America said the new agreements would take effect with the release of its 2015 NFL/NFLPA trading card products, 2014-15 NBA and 2015 MLBPA products launching in spring of 2015.

"Some of the most collectible players that we work with across all sports are closely associated with these three universities."

According to Howarth, "College sports fans are some of the most rabid and loyal fans on the planet. We are looking forward to creating meaningful marketing activations with our collegiate partners to establish a deeper connection to college sports fans and the universities they root for."

Panini America, based in Irving, Texas, manufactures licensed trading cards and stickers for the NBA, NFL, NFL Players, MLBPA and FIFA World Cup. The company also has exclusive relationships with USA Baseball, USA Basketball and U.S. Soccer.

Among its roster of athletes are Kevin Durant, Andrew Luck, Blake Griffin and Kobe Bryant (all pictured above).

In addition, Panini America has exclusive relationships with the Naismith Memorial Basketball Hall of Fame and the Pro Football Hall of Fame and owns exclusive entertainment licenses with Disney and "more than 600 global licenses with other sports and entertainment properties."

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