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NEWS REAL
• In response to the mass shooting that occurred in the early hours of August 4, 2019, The Dayton Foundation has established the Dayton Oregon District Tragedy Fund.

• NBC Sports Group and World Rugby today signed a four-year partnership to exclusively present the HSBC World Rugby Sevens Series across NBC Sports platforms in the U.S. through 2023. The HSBC Sevens Series was an NBC Sports property from 2010-2016.

• ESPN, X Games and MLB said that four more MLB clubs have joined the Shred Hate initiative, described as a “multi-faceted, innovative bullying prevention program striving to put an end to bullying in schools by encouraging youth to choose kindness.

The Boston Red Sox, New York Mets, New York Yankees and Oakland A’s will “support Shred Hate bullying prevention efforts and have the No Bully methodology implemented within select schools in their markets throughout the 2019-2020 academic year.”

The Los Angeles Dodgers and Pittsburgh Pirates are returning to the initiative for a second consecutive year. Other MLB clubs have also been part of the initiative, which launched in 2017.

• The Museum of Ice Cream — a hands-on destination that serves homemade ice cream and offers such activities as cookie carousel to a slide that leads into a pool filled with rainbow sprinkles — will add to its original (2016) San Francisco location with the opening of a second location, in New York City’s Soho (555 Broadway), spanning almost 25,000 square feet over three floors.

• On the same day that Naomi Osaka was named the No. 1 seed for the upcoming U.S. Open, the two-time Grand Slam winner has signed a deal with Hyperice, a recovery and performance technology brand that specializes in vibration and percussion fitness devices. She joins such athletes as Blake Griffin and Lindsey Vonn on the roster. Full story here.
 

• Kellogg's Frosted Flakes has signed a deal to become title sponsor for the renamed Tony the Tiger Sun Bowl.  The postseason CFB game will feature teams from the ACC and Pac-12 in the Sun Bowl, El Paso, Texas, on Dec. 31, 2019, and will air for the 52nd consecutive year on CBS. The game was known as the Hyundai Bowl from 2010-18.

• The NFL said the Pro Bowl would return to Orlando's Camping Ground Stadium for the fourth successive year, scheduled for Jan. 26, 2020. It will air live on ESPN and ESPN Deportes and be simulcast on ABC (3 PM ET). Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

XFL Teams (scheduled to begin play Februty 2020)

• Dallas Renegades
Globe Life Park

• Houston Roughnecks
TDECU Stadium

• Los Angeles Wildcats
Dignity Health Sports Park

• New York Guardians
MetLife Stadium

• St. Louis Battlehawks
The Dome

• Seattle Dragons
CenturyLink Field

• Tampa Bay Vipers
Raymond James Stadium

• Washington DC Defenders
Audi Field

KEEPING SCORE

The 32 men and 32 women who will be seeded in the singles draws at the 2019 U.S. Open (Aug. 26-Sept. 8) have named by the USTA:

U.S. Open Men’s Top Ten Seeds
1. Novak Djokovic, Serbia
2. Rafael Nadal, Spain
3. Roger Federer, Switzerland
4. Dominic Thiem, Austria
5. Daniil Medvedev, Russia
6. Alexander Zverev, Germany
7. Kei Nishikori, Japan
8. Stefanos Tsitsipas, Greece
9. Karen Khachanov, Russia
10. Roberto Bautista Agut, Spain

U.S. Open Women’s Top Ten Seeds
1. Naomi Osaka, Japan
2. Ashleigh Barty, Australia
3. Karolina Pliskova, Czech Republic
4. Simona Halep, Romania
5. Elina Svitolina, Ukraine
6. Petra Kvitova, Czech Republic
7. Kiki Bertens, Netherlands
8. Serena Williams, United States
9. Aryna Sabalenka, Belarus
10. Madison Keys, United States

BUY SELL

Weekend Box Office Aug. 16-18
1. Good Boys $21M
2. Hobbs & Shaw $14.1M
3. The Lion King $11.9M
4. Angry Birds 2 $10.5M
5. Scary Stories $10M
6. 47 Meters Down $9M
7. Dora and the Lost City of Gold $8.5M
8. Once Upon a Time in Hollywood $7.6M
9. Blinded By the Light $4.5M
10.The Art of Racing in the Rain $4.4M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

8-3-19 El Paso Relief Fund See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Feb142018

Pro Bull Riders Officially Launches RidePass, Gets Schooled With HS Rodeo

By Barry Janoff

February 13, 2018: Professional Bull Riders has officially launched RidePass, a 24/7 OTT digital streaming service offering the “world’s most comprehensive PBR and western sports content.”

PRB shared news of RidePass last month, saying it would encompass more than 500 hours annually of “exclusive live event coverage, news and opinion programs and original and scripted series.”

In conjunction with the premiere of RidePass, PBR unveiled a partnership with the National High School Rodeo Assn. “to grow high school rodeo through media, marketing, and programs for youth.
 
The multi-faceted alliance, which PBR said “signals (its) further expansion into western sports beyond bull riding,” includes global TV and digital rights representation for U.S. and international coverage of high school rodeo, as well as PBR sponsorship of NHSRA to "market and support rodeo youth development programs globally."

NHSRA will be part of the programming on RidePass, which will offer more than 150 live PBR and western sports events to include additional coverage of PBR’s premier and non-televised tours; international coverage of the sport’s top tours in Australia, Brazil, Canada and Mexico; and live rodeo events.

PBR multi-media marketing for RidePass describes the streaming and on-demand channel as “Western Sports. Anywhere. Anytime. No Limits.”

The channel comes as Pro Bull Riders said its coverage on CBS Sports would be expanding this year to 52 telecasts from the PBR 25th Anniversary Tour that will be aired on either CBS or CBS Sports Network.

 “Fans have been asking for more live-event coverage, more access to the sport’s compelling personalities, and additional ways to celebrate cowboy values,” Sean Gleason, CEO for PBR, said in a statement.

“RidePass will allow fans to stream everything from their favorite PBR and rodeo events to original western-themed sports series available nowhere else," said Gleason.

PBR is a division of Endeavor (formerly WME|IMG), a leading global sports, entertainment and fashion company.

The network’s first live-streaming event is scheduled to be PBR’s St. Louis Invitational Presented by Express Employment Professionals from Scottrade Center (Feb. 17).

The first streaming rodeo event will be a "major showdown" to be held at Thomas and Mack Center in Las Vegas in conjunction with PBR’s Last Cowboy Standing (May 5-6).

RidePass will launch several original series at its launch, including “Keepin’ It 90,” a RidePass original series featuring two-time PBR World Champion J.B. Mauney and popular western personality Dale Brisby; and “In Color,” a series offering in-depth conversations with current and past PBR stars.

RidePass members will have live and on-demand access to other non-televised PBR events, including select 25th PBR: Unleash The Beast rounds currently not carried by CBS; PBR Real Time Pain Relief Velocity Tour events; PBR Global Cup and international tours; and stand-alone rodeo events.

Among the NHSRA events RidePass will cover are the NHSRA High School Finals and the NHSRA Junior High Finals.

More than 12,000 students, eligible to win $1.8 million in annual academic and competition-based scholarships, participate in 1,800 NHSRA events held annually in 43 states as well as Australia, Canada and Mexico.

“This is a significant opportunity to grow high school rodeo as a global media property by leveraging Endeavor’s reach, shining a light on compelling NHSRA student-athletes around the world, and raising awareness of a sport every young athlete should consider,” said Gleason.

““The young men and women who compete in junior high and high school rodeo are the future of the cowboy, keeping alive an important part of our heritage.”

According to PBR, “The NHSRA High School Finals, scheduled for July 15-21 in Rock Springs, WY, is the world’s largest rodeo in terms of athletes (more than 1,600) and stock, while the NHSRA Junior High Finals, set for June 24-30 in Huron, SD, is the second largest rodeo in the world with more than 1,100 athletes competing.” 

RidePass debuts via mobile app (iOS and Android) and Web site and will become available later this year on OTT services such as Amazon, Apple TV and Roku. (RidePass memberships start at $6.99 monthly for full-year subscription.)

RidePass is a continuation of Endeavor’s burgeoning direct-to-consumer OTT strategy, following the acquisition of UFC and its OTT UFC Fight Pass and digital fashion network Made to Measure. 

Pro Bull Riders RidePass: Western Sports. Anywhere, Anytime. No Limits

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