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• Universal Casting in Miami has been looking for people to fill three roles for what was called a “major commercial” with Serena Williams: Serena at 7-13 years old, 15-19 and 22-27. “Those auditioning must be proficient tennis players and must look like Serena.”   

• NFL Network’s Good Morning Football is in London for six days starting today (Monday, Oct. 22) leading up to the Philadelphia Eagles vs. Jacksonville Jaguars game in Wembley Stadium on Sunday (Oct. 28). Good Morning Football will air Monday-Friday (7 AM ET) from Westminster Live Studios. 

• Charles Wang, 74, businessman and former owner of the New York Islanders (2000-16), passed away on Sunday morning. RIP.

• ESPN said it generated its best NBA opening week rating since 2014 on Saturday for LeBron James’ home-opener with the Los Angeles Lakers. The Lakers vs. Rockets game telecast, won by Houston, 124-115, drew a 2.5 metered market rating, also making it the highest-rated NBA regular season game on ESPN since the Warriors 73rd win game in April of 2016.

POLL POSITION
The Rock & Roll Hall of Fame nominees for the Class of 2019: • Def Leppard • Devo • Janet Jackson • John Prine • Kraftwerk • LLCoolJ * MC5 • Radiohead • Rage Against the Machine • Roxy Music * Stevie Nicks • The Cure • Todd Rundgren • Rufus & Chaka Khan • The Zombies VOTE HERE
KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):
• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)

BUY SELL

Weekend Box Office Oct. 12-14
1. Venom $35.7 M
2. A Star Is Born $28M
3. First Man $16.6M
4. Goosebumps 2 $16.2M
5. Smallfoot $9.3M
6. Night School $8M
7. Bad Times at the El Royale $7.2M
8. The House With A Clock In Its Walls $4M
9. The Hate U Give $1.8M

SOURCE: COMSCORE.com

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Apr242018

Pepsi Fashions 'Art Of Football' Collection For 'Love It. Live It' Soccer Campaign

NYSJ Sports-Entertainment Business News Service

April 24, 2018: Coca-Cola is the official category partner with FIFA for the 2018 World Cup, but Pepsi is not about to stand around while the biggest soccer event on the planet passes it by.

In March, with 100 days to go until the World Cup in Russia (June 14 - July 15), Pepsi unveiled a worldwide multi-platform sports and lifestyle campaign, “Love It. Live It. Football.”

For the effort, Pepsi brought together five of the world’s best soccer players — Leo Messi, Marcelo, Toni Kroos, Carli Lloyd and Dele Alli — for a “high-energy kickabout with paint-filled footballs.”

In the next phase of its umbrella World Cup campaign, Pepsi has brought soccer to fashion, "Art of Football" Capsule Collection.

Pepsi is joining with Russia's Anteater, the UK's Boohoo and Umbro, Australia's Le Specs and New Era in the U.S.

The 2018 Pepsi "Art of Football" Capsule Collection includes a range of streetwear apparel and accessories.

From Anteater: T-shirts, backpacks, bucket hats and iPhone cases.

From Boohoo: hoodies, tracksuits, T-shirts and cropped jackets.

Soccer T-shirts, shorts and balls from Umbro.

Sunglasses from Le Specs.

Fashion headwear and T-shirts from New Era.

The 2018 Pepsi "Love It Live It. Football ” campaign is also incorporating distinctive artwork from emerging visual artists from each of their home countries, including Argentina's DIYE, Brazil's Bicicleta Sem Freio, Germany's DXTR, U.S' Kim Sielbeck and UK's Iain Macarthur.

Each item in the Pepsi "Art of Football" Capsule Collection incorporates the artwork, such as limited-edition player packaging, out-of-home artistic billboard, digital content and and the previously released global TV commercial, “Love It. Live It.”

The collection will be available beginning May 21 at each individual partners' e-commerce site, as well as department stores and fashion specialty retailers where the partners' brands are normally sold

The full Pepsi "Art of Football" Capsule Collection will also be available at a dedicated Web site

Pepsi Gets Disruptive For World Cub Marketing

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