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• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel.  

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts.” A publication date was not given.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Showtime: All The Smoke See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Tuesday
Aug142012

Pepsi Enlists Kelly Clarkson, Kid Rock, Ice Cube, Wal-Mart To Fast-Track NFL Alliance 

By Barry Janoff

August 14, 2012: Pepsi, which recently took title sponsorship of the Super Bowl Halftime Show, is turning up the volume in its alliance with the NFL.

The beverage giant today unveiled "Pepsi NFL Anthems," a national campaign that will feature musical artists and NFL teams and players. The program is anchored by four original "anthems" created, respectively, by Kid Rock, Kelly Clarkson, Ice Cube and Travie McCoy. In addition there will be a remixed version of Wiz Khalifa's "Black and Yellow," which was released last season.

According to Pepsi, the anthems were "inspired by the artists' passion for their cities and hometown NFL teams."  Each of the songs will be available for free download as they are released at a dedicated Web site.

The activation, an extension of Pepsi's "Live for Now" campaign, comes with marketing support that includes online, social media, POP and a sweepstakes offering a trip to Super Bowl XLVII in New Orleans in February. The company is also working with Wal-Mart to bring Pepsi NFL Anthems to fans and consumers.

Among the players included in marketing are DeMarco Murray (Dallas Cowboys), Matthew Stafford (Detroit Lions), Darren McFadden (Oakland Raiders), Victor Cruz (New York Giants) and LaMarr Woodley (Pittsburgh Steelers).

"The synergy of music and sports has never been more prevalent, and the effect that music has on sports culture is never more present than in the NFL," Todd Kaplan, director of sports marketing for Pepsi, said in a statement. "The Pepsi NFL Anthems program will help bring the NFL's passionate fan base closer to their teams through an authentic musical experience – whether it's listening to the anthem on your way to the game, or hearing it blast throughout the stadium after a big play."

The first song released was from Kelly Clarkson, a Dallas Cowboys-themed anthem, "Get Up." Travie McCoy's New York Giants anthem, titled 'All In,' is being made available exclusively at retail stores, including Wal-Mart, via a redemption code on specially marked 24-packs of Pepsi, Diet Pepsi and Pepsi MAX.

Upcoming team anthems include an Ice Cube song for the Oakland Raiders and a Kid Rock song for the Detroit Lions.

According to Clarkson, "Everyone knows that I am a huge Cowboys fan, and having the chance to be a part of the Pepsi NFL Anthems program and create a custom song for the team and city of Dallas overall was an honor."

McCoy let fans know about his participation with this message: "I just put out a track through Pepsi NFL Anthems for my homies, the Super Bowl champs the New York Giants!!! Check it out."

"Music and football are inextricably linked and Pepsi has consistently worked with us to integrate music into our fans' experience in unique and exciting ways."

PepsiCo recently enhanced its marketing alliance with the NFL by signing a four-year deal to become title sponsor of the Super Bowl Halftime Show (replacing Bridgestone). That includes Super Bowl XLVII  this February at the Mercedes-Benz Superdome in New Orleans, Super Bowl XLVIII in February 2014 at MetLife Stadium in New Jersey, Super Bowl XLIX in February 2015 at the University of Phoenix Stadium and the historic Super Bowl L in February 2016 at a site to be determined.

"Music and football are inextricably linked and Pepsi has consistently worked with us to integrate music into our fans' experience in unique and exciting ways," Keith Turner, the NFL's svp for sponsorship and media sales, said in a statement. "The Pepsi NFL Anthems program is a testament to that tradition, and we are pleased to be working together on this groundbreaking campaign."

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