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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Sep042018

Pepsi Unveils Saquon, TV, 'SNF', Goodies In Multi-Platform Campaign For NFL Season

By Barry Janoff

September 4, 2018: With days to go until the start of the 2018 NFL season, Pepsi has unveiled a multi-platform campaign to support its position as the league’s official soft drink.

The platform includes TV, NBC's Sunday Night Football, Internet, social media, POP packaging, the Pepsi NFL Rookie of the Year, a tailgating tour, the Super Bowl LIII Halftime Show and other activation.

TV spots will star such NFL players as Antonio Brown, Luke Kuechly, Dak Prescott, Devin Funchess and recently signed New York Giants rookie running back Saquon Barkley; Hall of Famer Terry Bradshaw; and Carolina Panthers head coach Ron Rivera.

"We love football and Pepsi is all about enhancing the overall fan experience," Todd Kaplan, vp-marketing for Pepsi, said in a statement.

"We want to be there for all the best moments that happen throughout the season — whether it's on your couch, at a tailgate or inside the stadium. And our plans for Kickoff this year are just the beginning of how we'll take our game to the next level this season with our NFL partnership."

Initial TV spots include "Theme Song" with Brown, Bradshaw, Kuechly and Prescott, which follows diehard football fans as they gear up for kickoff.

Via a year-long partnership with Circle K for the 2018 Pepsi NFL Rookie-of-the-Year, Barkley stars in his first Pepsi spot, "Unreal Rookie Deal," which shows how creative he can be with mustard and hot dogs when signing his autograph.

"Ice the Kicker" with Rivera and Funchess shows how thousands of fans in a stadium “use the power of Pepsi to make the game they love even better.”

Pepsi will have a presence during NFL Kickoff presented by Hyundai in Philadelphia on Sept. 6 as part of the lead-in to the season-opening game with the defending Super Bowl champion Eagles hosting the Atlanta Falcons (NBC).

The Pepsi Tailgate Tour will make its first stop that day at Great Plaza at Penn's Landing during the 2018 NFL Kickoff Experience. (Full Pepsi Tailgate Tour schedule here.)

Beginning Sept. 9, Pepsi will for the first time be integrated into the NBC Sunday Night Football show open, which features Carrie Underwood, and then be part of the opener every weekend during the NFL season.

Super Bowl LIII is scheduled to be played Feb. 3, 2019 in Mercedes-Benz Stadium in Atlanta, with Pepsi as the sponsor for the Halftime Show (perfomers TBD).

In-store, Pepsi limited-edition packaging will be available in select markets nationwide featuring 15 NFL teams presented on Pepsi 16 oz. cans and 32 NFL teams featured across Pepsi multi-pack cans.

People can also get football-themed premiums through Pepsi Stuff at PepsiStuff.com, where they can enter a code found on specially marked Pepsi packaging across regular, Diet Pepsi, Pepsi Zero Sugar and Pepsi Wild Cherry to earn points to redeem items.

Items include new NFL X Pepsi bobble heads featuring Pepsi's latest player roster; and such Pepsi-logo goodies as a cooler, tailgate chair, hats, PlayStation4 and a grill. (Details here.)

According to Terry Bradshaw, ”There is no greater passion than that of a football fan. Pepsi has become synonymous with football season and I am excited to partner with them on their latest campaign — honoring the diehard fans (including me!) as they gear up for Kickoff.”

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