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• Under Armour said this morning that Patrik Frisk, the company’s president and COO, would become its new CEO, effective Jan. 1, 2020. He will also remain president. Company founder, chairman and CEO Kevin Plank, will become executive chairman and brand chief. According to Friske via Under Armour, "The opportunity that lies ahead of us is incredible as our entire global team continues to lean hard into our transformation."

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Thursday
Dec232010

PGA Tour Has Room To Book Marketing Partnership With InterContinental Hotels

December 23, 2010: InterContinental Hotels Group has unwrapped a special holiday gift for the PGA Tour: A five-year deal beginning next year that makes IHG an official partner of the PGA Tour, Champions Tour and Nationwide Tour in the hotel and resort category. And as an added present, ICH's Crowne Plaza Hotels & Resorts division has extended its title sponsorship of the PGA Tour's Crowne Plaza Invitational at Colonial through 2015.

Financial terms of the deals were not disclosed.

Although its most visible golfer, Tiger Woods, is coming off a year of difficulties both on and off the greens, and the challenges of the current economy are still a major concern, PGA Tour commissioner Tim Finchem said during a season-end media conference on Dec. 9 that six new sponsors have been added on the PGA Tour level with "seven or eight renewals and several more on the horizon. We now have over 30% of PGA Tour title sponsorships extended beyond 2012. And so we made solid progress."

Going into 2011 the commissioner said that just two of 45 tournaments for next season lacked a corporate sponsor — the Bob Hope and The Heritage — but that all of the tournaments are "fully funded." 

Among recent marketing activity, the PGA Tour signed a deal under which United Airlines would replace long-time partner Delta as the official company in the category and another signaling General Motors' return after two years off the circuit due to financial problems. Among other sponsorship activation, GM's Cadillac will be back to sponsor the World Golf Championship this March in Miami via a six-year deal under which the event is being renamed the Cadillac Championship.

Other PGA Tour corporate partners include Anheuser-Busch, Bridgestone, Charles Schwab, Coca-Cola, Dow Chemical, FedEx, MasterCard and Nationwide Insurance. (Full list of corporate partners here.)

IHG said it would invest in such PGA Tour assets as media, special events, TPCs and charitable activities. PGATour.com will feature a "hotel finder" on the tournament pages that will allow fans to easily book hotel rooms at one of IHG's 4,500 properties when traveling to these events.

As an official marketing partner of the PGA Tour, IHG will provide a variety of benefits to players, including a designated number of room nights for players across all three Tours, platinum status in the Priority Club Rewards program for all members and preferred rates for all players, caddies, media partners and PGA Tour staff across all of IHG's brands. IHG said there would be additional benefits for players who participate in a special program that includes personal appearances with IHG guests at tournaments and/or use of their name and likeness.

"We are extremely pleased to announce this new long-term relationship with the PGA Tour, which includes extending our sponsorship of the Crowne Plaza Invitational at Colonial," Jim Abrahamson, IHG president, The Americas, said in a statement. Crowne Plaza has served as title sponsor of the event since 2007. "This partnership provides a terrific opportunity for IHG to showcase all its eight brands and bring to life our award winning loyalty program for fans as well as the PGA Tour's membership base of players from around the world."

According to Finchem, "We are delighted to extend our tournament sponsorship with Crowne Plaza and to expand our relationship with InterContinental Hotels Group. The Crowne Plaza Invitational at Colonial is one of the most storied tournaments on the PGA Tour, as well as one of the leading tournaments in terms of charitable giving, and Crowne Plaza's sponsorship is important to continuing this legacy. Also, by welcoming IHG as an official marketing partner, our players — as well as their families and caddies — will receive valuable benefits and room options throughout the year."

"This partnership provides a terrific opportunity for IHG to showcase all its eight brands and bring to life our award winning loyalty program."

IHG's portfolio of hotel brands includes InterContinental Hotels & Resorts, Hotel Indigo, Crowne Plaza Hotels & Resorts, Holiday Inn Hotels and Resorts, Holiday Inn Express, Staybridge Suites and Candlewood Suites.

Can The PGA Tour Get Out Of The Woods In 2011?

PGA Tour Grounds Delta, Flies New Deal With United Airlines

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