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The newly unveiled logo for the Paris 2024 Summer Olympic and Paralympics Games combines two iconic symbols associated with the Games – a gold medal and the Olympic torch – which combine to form an image of Marianne, a female figure representing the French Republic  This is the first time the Olympic logo will be shared with the Paralympic Games.

• The late golf icon Arnold Palmer will be commemorated with a Forever Stamp from the U.S. Postal Service in 2020. The stamp features James Drake's action photo of Palmer at the 1964 U.S. Open at Congressional Country Club in Bethesda, Md. Art director Antonio Alcalá designed the stamp.

• Dr Teal's Epsom Salts has signed All Pro TE Jason Witten (Dallas Cowboys) and two-time defending Defensive Player of the Year Aaron Donald (Los Angeles Rams) to explain in marketing the “benefits of balancing rigorous workouts with regimented muscle recovery in order to achieve and maintain peak performance.”

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

New Balance Kawhi Reign See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Wednesday
Feb242010

How Michael Phelps Is Driving Under Armour's NFL Scouting Combine 'Takeover' 

February 24, 2010: This week, while the eyes of coaches, general managers, scouts, agents and fans will be on the more than 300 players taking part in the NFL Scouting Combine, a good deal of attention also will be paid to Under Armour and its new spokesman, Michael Phelps.

Under Armour, which is in it's second year as presenting sponsor of the event, said it would launch a multi-media campaign, “Protect This House. I Will,” that features the debut of Phelps. The Olympic swimmer's recently signed deal with the Baltimore-based company marks his first new marketing partnership since his infamous "bong photo" in late 2008.

Phelps will be joined in the TV, print, outdoor and Internet effort  by such athletes as NFL prospect Dez Bryant, Brandon Jennings of the NBA's Milwaukee Bucks and UFC champion Georges St-Pierre.

Michael Phelps' marketing debut for Under Armour will come during the NFL Scouting Combine.The campaign, handled in-house along with production company Shilo, is anchored by a 60-second spot that follows Phelps, Bryant, Jennings and St-Pierre as they mirror the players at the NFL Scouting Combine by enduring a series of grueling workouts.  Each athlete then "declares his personal 'I Will”' pledge, vocalizing his own determination and overcoming challenges to 'Protect This House,' according to Under Armour.

The spot will break Feb. 27 on NFL Network and will also run on ESPN, ESPN2, CBS Sports, Direct TV, MLB.com, YouTube, Slam.com, and Stack.com. Under Armour said it also would utilize multiple social media channels including the athletes’ respective Facebook and Twitter accounts.

Phelps is also featured in a current spot for Subway running in conjunction with the Winter Olympics and has a deal with Speedo that will carry into the 2012 Summer Olympics in London. His agent is Peter Carlisle at Octagon.

Dez Bryant pledges 'I will' for Under Armour marketing campaign.Under Armour's campaign with Phelps is part of the company's attempt to "own" the NFL Scouting Combine, which runs Feb. 24-March 2, during which time more than 300 prospective new NFL players  are put through a series of drills, tests and interviews with more than 600 NFL personnel including head coaches, general managers and scouts. The Combine is the last major preliminary before the NFL Draft in April.

Under Armour's presenting sponsorship deal with the league includes signage at Lucas Oil Stadium as well as sponsorship coverage of the Combine across multiple NFL platforms, including NFL Network, NFL.com and NFL.com’s WAP site.  In addition, all participants in the Combine will be wearing Under Armour performance apparel and footwear designed specifically for the event.

“We’re very excited to launch ‘Protect This House. I Will.’, which simultaneously highlights Under Armour’s core commitment to combine training and provides an intimate look at some of our most dynamic young athletes," Steve Battista, Under Armour svp-brand said in a statement. "This is one of our most ambitious efforts to elevate the heritage of our training platform, and we feel that Michael Phelps – a true global icon – is an ideal ambassador for the ‘Protect This House. I Will.’ message.”
 
Battista said Under Armour had other reasons for aligning with Phelps. "Michael is one of the most recognized athletes on the planet, and his apartment just happens to be across the water from us in Baltimore," Battista told the Baltmore Sun. "[And] like all the athletes we sign, we approach them because they're wearing our stuff to begin with.
 
According to Phelps, “As a Baltimore native, I have always been a fan of the brand and admired their success.  Given our mutual commitment to training, this is a natural partnership, and ‘Protect This House. I Will’ is a perfect way to kick things off.”

Other Under Armour endorsers include Olympic gold medalist Lindsey Vonn, X-Games gold medal snowboarder Lindsey Jacobellis, Olympic volleyball player Kim Glass and lacrosse star Paul Rabil.

NFL, Under Armour Draft New Deal For 2010 Scouting Combine

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