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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

Most Popular Team Merchandise
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Mar092010

Yankees, New Era, ESPN Ready To Roll With College Football Pinstripe Bowl

March 9, 2010: Officials of the New York Yankees and the NCAA have unveiled plans for the New Era Pinstripe Bowl, a post-season college football bowl game that will debut this year at Yankee Stadium on Thursday, Dec. 30.

New Era has signed a four-year deal as title host of the game, which will match the Big East team with the third-best conference record against the Big 12 team with the sixth-best conference record after BCS selections. This will be the second college football game at the new Yankee Stadium, which opened prior to the 2009 MLB season, and the first college football bowl game in The Bronx (site of the old and now new Yankee Stadium since 1923) since Dec. 15, 1962, when Nebraska faced Miami (Fla.) in the former Yankee Stadium.

Yankee Stadium will also be the site of a regular-season game between Notre Dame and Army on Nov. 20, which will be the first in what is planned as a series of Army games.

The Big East and Big 12 said their deals to participate in the New Era Pinstripe Bowl also run through 2013. Although the date may vary, it will always be played between Christmas and New Year's.

In addition, ESPN said it has signed a multiyear deal with the New York Yankees for exclusive national TV and radio rights to the New Era Pinstripe Bowl. As part of the agreement, the game will be televised by ESPN, broadcast on ESPN Radio and can be simulcast on ESPN360.com and ESPN Mobile TV through the 2015 season.

Financial terms of New Era's title sponsorship deal were not revealed, but also includes exclusive rights to game-related head wear and non-exclusive apparel licensing rights to game-related merchandise..

According to New Era, both teams will arrive in New York on Dec. 27, with the Big East team staying at the Grand Hyatt and the Big 12 team staying at the Sheraton New York. Players, coaches and university staff will take part in events in the days prior to the game, "showcasing their respective universities to the New York metropolitan area." Discounts, promotions, events and special offers will take place throughout New York to "create an unforgettable experience for fans and families of the visiting teams."

"We're very excited to be hosting the Pinstripe Bowl," Hal Steinbrenner, Yankees managing partner, said during a press conference at Yankee Stadium. Referring to his father, George Steinbrenner, who has been principal owner of the Yankees since 1973, Hal Steinbrenner commented, "Football’s always been a love of my dad — he played it, he coached it. We made it a point when we built this stadium to ensure it was a year-round, multi-sport venue, and it will be that. There is more to come. Football is going to be a big part of it in 2010, and football's going to be a big part of it in the years to come."

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