Top
QUICK HITS

deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

• NBC Olympics will debut Olympic Ice Presented by Toyota, a live, daily figure skating show airing nightly (7 PM ET) on NBCSN beginning Feb. 10 and continuing through Feb. 24. Live Olympic figure skating competition will follow the show in primetime. NBCOlympics.com and the NBC Sports app will present a digital-exclusive version of Olympic Ice Presented by Toyota immediately following prime-time coverage beginning Feb. 8.

POLL POSITION
Which Team Will Win Overwatch League 2018?
 
pollcode.com free polls
KEEPING SCORE

Top NBA All-Star Game Votes (To Date)
Eastern Conference
1.  Giannis Antetokounmpo (MIL) 863,416
2.  LeBron James (CLE) 856,080
3.  Kyrie Irving (BOS) 802,834
4.  Joel Embiid (PHI) 433,161
5. Kristaps Porzingis (NYK) 359,459
6.  DeMar DeRozan (TOR) 259,368
7.  Victor Oladipo (IND) 251,886
8.  Kevin Love (CLE) 221,969
9.  Ben Simmons (PHI) 210,085
10. John Wall (WAS) 175,990
Western Conference
1. Kevin Durant (GSW) 767,402
2. Stephen Curry (GSW) 735,115
3. James Harden (HOU) 602,040
4. Russell Westbrook (OKC) 438,469
5. Klay Thompson (GSW) 359,442
6. DeMarcus Cousins (NOP) 356,340
7. Draymond Green (GSW) 325,612
8. Manu Ginobili (SAS) 231,460
9. Kawhi Leonard (SAS) 212,650
10. Carmelo Anthony (OKC) 194,239

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

BUY SELL

Top-Selling NFL Jerseys By Team 2017 At Dick’s Sporting Goods
1. Dallas Cowboys
2. New England Patriots
3. Pittsburgh Steelers
4. Philadelphia Eagles
5. Denver Broncos
6. Carolina Panthers
7. New York Giants
8. Seattle Seahawks
9. Atlanta Falcons
10. Cincinnati Bengals
11. Houston Texans
12. Minnesota Vikings
13. Detroit Lions
14. Chicago Bears
15. Green Bay Packers
16. Oakland Raiders
17. Kansas City Chiefs
18. Baltimore Ravens
19. Washington Redskins
20. Arizona Cardinals

SOURCE: DICK'S SPORTING GOODS

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

United: USA 'Superheroes' Aussie Open Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Dec212017

Chip Shot: Pringles’ 1st Super Bowl Ad To Launch Year-Long ‘Flavor Snacking’ Push

Special to NYSJ Sports-Entertainment Business News Service

December 20, 2017: People love to eat and snack on Super Bowl Sunday, and that has not gone unnoticed by Pringles.

Now, the Kellogg Co. snack brand is officially joining in on the fun with its first Super Bowl commercial.

According to Pringles, "With an estimated 11.2 million pounds of chips consumed on game day, Pringles is set to introduce Americans to an entirely new way to enjoy their Pringles: ‘Flavor Stacking.’”

The spot will launch a Pringles “Flavor Stacking” multi-media campaign, which will run throughout 2018.

Although details of the spot were not released, Pringles said it would show how each stack of chips is made with a variety of Pringles' flavor combinations, such as combining “Cheddar Cheese + Sour Cream & Onion + Jalapeño crisps to enjoy the 'Hot Tamale Stack.

“With so many delicious flavors of Pringles, the stacking possibilities are endless on game day spread.”

Support will include digital, social media (with the hash tag #PringlesStack) and POP.

Lead agency is Grey Group.

Super Bowl LII will be played on Feb. 4, 2018, in U.S. Bank Stadium in Minneapolis on NBC, which is getting upward of $5 million for a 30-second spot, according to industry analysts.

Pringles said that Super Bowl weekend is a “historically strong weekend for the Pringles brand, with in-store dollar and unit sales well above normal levels.”

According to the brand, Super Bowl LI weekend this past February was the “fourth-highest weekend in sales for the brand, falling just behind other historically salty snack oriented weekends such as July 4th and Memorial Day.”

"The Pringles Super Bowl advertisement is an opportunity to show people a fun, new way to enjoy their favorite Pringles flavors with their family and friends,” Yuvraj Arora, svp-marketing for Kellogg's U.S. Snacks division, said a statement.

“Whether there are four people at home or 30 people at your party, this idea's 'now why didn't I think of that?' spirit brings a whole new way to snack during the big game this year," said Arora.

Super Bowl

Back to Home Page