Top
NEWS REAL

POLL POSITION

Nominees For 2018 Pepsi NFL Rookie of the Year

Winner to be selected by fan votes now thru Jan. 21 (3 PM ET).\

The 2018 Pepsi NFL Rookie of the Year award will be recognized in Atlanta during Super Bowl LIII activities.

• Saquon Barkley RB New York Giants
• Nick Chubb RB Cleveland Browns
• Darius Leonard LB Indianapolis Colts
• Phillip Lindsay RB Denver Broncos
• Baker Mayfield QB Cleveland Browns

Finalists For 2018 NFL FedEx Air (QB) and Ground (RB) Players of the Year

2018 FedEx Air NFL Player of the Year

• Patrick Mahomes Kansas City Chiefs
• Drew Brees New Orleans Saints
• Philip Rivers (Los Angeles Chargers

2018 FedEx Ground NFL Player of the Year

• Todd Gurley Los Angeles Rams
• Ezekiel Elliott Dallas Cowboys
• Saquon Barkley New York Giants

Now thru Jan. 31 (3 PM ET). people can vote for each category here on via Twitter @NFL

KEEPING SCORE

NFL Head Coach Signings For 2019 (To Date)
• Arizona Cardinals Kliff Kingsbury
• Cincinnati Bengals TBD (former coach Marvin Lewis)
• Cleveland Browns Freddie Kitchens
• Denver Broncos Vic Fangio
• Green Bay Packers Matt LeFleur
• Miami Dolphins TBD (former coach Adam Gase)
• New York Jets Adam Gase
• Tampa Bay Buccaneers Bruce Arians

BUY SELL

Weekend Box Office Jan. 11-13
1. The Upside $19.6M
2. Aquaman $17.3M
3. A Dog’s Way Home $11.3M
4. Spider-Man: Into the Spider-Verse $9M
5. Escape Room $8.9M
6. Mary Poppins Returns $7.2M
7. Bumblebee $6.8M
8. On the Basis of Sex $6.2M
9. The Mule $5.5M
10. Vice $3.3M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NBA Chinese New Year '19 See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Oct292018

Puma: Hoops Strategy Driving Sales Growth, Signs Soccer Star David Silva

By Barry Janoff

October 29, 2018: Sports footwear and athletic wear company Puma has been quite active since June, making its foray back into the NBA landscape and making waves in other areas with a roster of sports and celebrity endorsers.

Puma now says that initial results show they are moving in the right direction.

The company has reported a 14% Q3 growth to $1.6 million, “driven in part by its accelerated re-entry in to U.S. hoops . . . strengthened by a very positive development in apparel, which grew 27% in the quarter.”

Puma recently signed such NBA rookies as Marvin Bagley III, Zhaire Smith, Michael Porter Jr. and Deandre Ayton; veterans including DeMarcus Cousins, Rudy Gay and Terry Rozier; and Walt “Clyde” Frazier, who represented the company during his Hall of Fame playing days, to a lifetime contract.

The company also signed as the official shoe partner for the WNBA.

WNBA star Skylar Diggins-Smith already was on the Puma roster.

Puma’s global soccer roster grew today with the signing of David Silva (pictured), midfielder for Manchester City to a multi-year pact.

Puma Football earlier this year signed partnerships with players including Luis Suarez and Romelu Lukaku.

“The pre-launch of basketball for North America at the end of the quarter created a lot of 'noise' and although it is very early days, the sell-through of our first shoe model has been very positive,” Bjørn Gulden, CEO for Puma SE,” said through the company.

“This investment in performance basketball and the ‘culture’ around basketball is a strong commitment to both the performance and the sport style business in the North American market.”

According to Gulden, "We still see large shifts in product trends and consumer demand, but feel we have reacted fast enough to continue our growth.

“We now see our full-year organic sales growth between 14% and 16% “

Among the celebrities on the Puma roster are Selena Gomez, Adriana Lima, Big Sean and “creative director” Jay-Z.

“I was already wearing Puma football boots when I was a kid and I am looking forward to wearing the brand again,” Silva said via Puma.

Puma earlier this month launched a campaign, “Reform,” directly inspired by Olympian Tommie Smith, and his “Silent Gesture” that sparked global debate around the issues of civil rights and universal equality at the 1968 Mexico City Olympics.

Throughout 2018-19 and beyond, Puma said it would be working with Reform captains to launch other programs that will promote actions to further the goal of universal equality.

Back to Home Page