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What Are You Watching In May 2018
 
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QUICK HITS

• The Cleveland Browns have been named as the team to be featured in HBO’s 2018 series Hard Knocks. The Browns were 0-16 last season and then selected QB Baker Mayfield with the overall No. 1 pick. This year’s series is schedule to debut Aug. 7.

• The Alliance of American Football named Alliance Salt Lake City as its fourth market (Atlanta, Memphis, Orlando) and Dennis Erickson as the team’s head coach. Alliance Salt Lake home games will be played at Rice-Eccles Stadium, home to University of Utah football. Phoenix is expected to be named the fifth city today.

• For the third year, NFL partner Hyundai is hosting the Hyundai Youth Football Camp giving children ages 7 to 13 the chance to take the field and learn from their favorite teams and players. Sessions will be held in Pittsburgh, South Florida, Minnesota, Arizona, Los Angeles, the New York City area and Houston.

KEEPING SCORE

2018 NBA Draft Presented by State Farm Order (To Date)
(Barclays Center Brooklyn, NY June 21 (ESPN)

1. Phoenix Suns
2. Sacramento Kings
3. Atlanta Hawks
4. Memphis Grizzlies
5. Dallas Mavericks
6. Orlando Magic
7. Chicago Bulls
8. Cleveland Cavaliers (from Brooklyn Nets)
9. New York Knicks
10. Philadelphia 76ers (from Los Angeles Lakers)

BUY SELL

WEEKEND BOX OFFICE (May 11-13)
1. Avengers: Infinity War $61.8M
2. Life of the Party $18.5M
3. Breaking In $16.5M
4. Overboard $10.1M
5. A Quiet Place $6.4M
6. I Feel Pretty $3.7M
7. Rampage $3.4M
8. Tully $2.2M
9. Black Panther $1.9M
10. Blockers $1.1M
SOURCE COMSCORE

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COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jun032013

Report: Tennis Sponsorship, Marketing, Media Deals To Top $700M In 2013

By Barry Janoff

June 3, 2013: Tennis continues to be a strategic part of marketing and sponsorship for a growing number of companies nationwide, with the projected spend at the professional and amateur level this year predicted to top $700 million for the first time.

With such companies as Corona, Emirates Air, Rolex, FedEx, Coca-Cola and PepsiCo leading the way, the projected $708 million spend is up more than $40 million from last year and up more than $125 million from 2009, according to sponsorship, marketing and research firm IEG, Chicago.

The spend is expected to continue to rise in coming years. Last month, for example, ESPN signed an 11-year deal, $770 million with the U.S. Tennis Assn. for exclusive rights to the U.S. Open tennis Grand Slam, which begins in 2015.

The deals do not include those brokered between individual players and companies. In that category alone, based on combined tennis-related winnings and endorsement deals, Serena Williams ($46 million), Roger Federer ($45 million), Rafael Nadal ($33.2 million), Maria Sharapova ($27.9 million), Novak Djokovic ($21 million) and Li Na ($17.2 million) lead the category, according to industry analysts.

According to IEG, companies that put the most into tennis deals are led by Corona Extra, which has a role in 29% of all tennis properties; Emirates Air (21%), including the six-week Emirates Air Tennis Series that leads into the U.S. Tennis Grand Slam; Rolex (21%), Wilson (18%), FedEx (17%), Evian (16%), Ricoh (16%), Sony Xperiea (15%), Coke and PepsiCo's Gatorade (13% each), BNP Paribas (12%) and Mercedes-Benz (12%).

By category, the most prevalent companies and firms involved in tennis come from (in order): sports apparel and equipment, banks and financial services, automotive, beverages (including beer), watches-jewelry, airlines, hotels & resorts, insurance firms and media (publishing, Internet, TV and cable).

What Drives Maria - And What Does She Drive?

Nadal Hits New York, And Sponsors Follow

Full Story at Brief

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