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• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Sep242014

Aaron Rodgers Passes The Test In 'Most Valuable Photobomber' Ad Campaign

By Barry Janoff

September 24, 2014: Aaron Rodgers is known for his prowess on the football field as quarterback for the NFL's Green Bay Packers, which sometimes entails him throwing long bombs to his receivers.

But Rodgers is also known for another type of bomb — the photobomb — especially when it comes to crashing pictures that others are taking of his teammates.

Since early in his pro career, which dates back to 2005, Rodgers has made it his quest to appear in as many photos featuring other players as possible, with a particular penchant for appearing in every pre-game photo taken of the honorary team captains for the day.

Now, Associated Bank is putting Rodgers photobombing in marketing.

The Green Bay-based financial firm, which is a sponsor of the team and traces its alliance with the Packers to 1919, has unveiled a campaign, "Most Valuable Photobomber," asking people to create their own photobombs. The reward: a football autographed by Rodgers.

"He is there to make his mark in every captains' photo," Jim Biever, long-time Packers team photographer, says in a video via NFL Fims supporting the effort. Adds Packers head coach Mike McCarthy, "Aaron has become a mini-legend in photobombing."

"The first year I was kind of in the background, and then I started to get a little quirky," Rodgers offers in the spot. But people still didn't notice."

Rodgers says he has progressed to using such props as a camera, Gatorade cups fashioned as a pair of binoculars, hats, party favors and a pirate's eye-patch.

According to Associated Bank, people can participate in the "Most Valuable Photobomber" event by going to any Wisconsin Associated Bank branch and taking a photo with a life-size Aaron Rodgers cutout; or visiting a dedicated Web site where they can upload a photo "that will be photobombed by the an image of Rodgers.

People who share their photo on Twitter, Facebook or Pinterest with the hashtag #GoodFit will automatically be entered to win one of ten footballs signed by Rodgers. Associated Bank said the winners would be randomly chosen at the end of the sweepstakes, which runs through Dec. 31. (Details here.)

In addition to the MVP 'Most Valuable Photobomber' sweepstakes, people who go through the Associated Packers Fan Experience at all home games in Lambau Field this season "will receive their photo with the featured photobomb from Aaron Rodgers."

The campaign comes as Rodgers and Green Bay have struggled early in the season (1-2 and ranked 28th in total years through three weeks). To which Rodgers said this week on his weekly local radio show on ESPN, "Five letters here just for everybody out there in Packer-land: R-E-L-A-X. Relax. We're going to be OK."

Rodgers takes in about $6 million annually in local and national endorsements, according to industry analysts, including State Farm and Nike. He has been working with Associated Bank since 2011.

"Aaron Rodgers is an MVP both on and off the field," Christopher Piotrowski, CMO for Associated Bank, said in a statement. "While he is definitely a 'Most Valuable Player' on the team, he also holds the title of 'Most Valuable Photobomber.' We thought the time has come to fully appreciate the art of photobombing and to honor No.12, one of the best in the business."

Q&A: State Farm Scores With NBA, NFL, Chris Paul, Aaron Rodgers

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