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The newly unveiled logo for the Paris 2024 Summer Olympic and Paralympics Games combines two iconic symbols associated with the Games – a gold medal and the Olympic torch – which combine to form an image of Marianne, a female figure representing the French Republic  This is the first time the Olympic logo will be shared with the Paralympic Games.

• The late golf icon Arnold Palmer will be commemorated with a Forever Stamp from the U.S. Postal Service in 2020. The stamp features James Drake's action photo of Palmer at the 1964 U.S. Open at Congressional Country Club in Bethesda, Md. Art director Antonio Alcalá designed the stamp.

• Dr Teal's Epsom Salts has signed All Pro TE Jason Witten (Dallas Cowboys) and two-time defending Defensive Player of the Year Aaron Donald (Los Angeles Rams) to explain in marketing the “benefits of balancing rigorous workouts with regimented muscle recovery in order to achieve and maintain peak performance.”

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

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NYSportsJournalism.com + Topic Of Requested Search

The Rise Of Skywalker See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Monday
Jul022018

Rolex 40 Love Campaign With Federer, Caroline Fetes 40 Years At Wimbledon

By Barry Janoff

July 2, 2018: In 1978, three years before Roger Federer was born, Rolex became the official timekeeper for The Championships at Wimbledon.

Now, to honor 40 years of the alliance, Rolex has unveiled an umbrella multi-platform campaign that focuses on such current tennis stars and brand spokespersons as Federer (who turns 37 in August), Caroline Wozniacki, Garbiñe Muguruza and Angelique Kerber; and all-time greats including Rod Laver, Björn Borg and Chris Evert.

The effort is anchored by several spots, complete with the tag, “40 Love,” that use Federer as voiceover, talking about his place in the game, the role of tennis players in the history of sports and how Rolex has been with him for his ride to becoming one of the all-time greats in the sport.

The overall campaign from Rolex also looks at the importance of Wimbledon in tennis past, present and future; while stand-alone spots focus on Federer, Wozniacki, Muguruza, Laver and others.

The effort also includes Internet, social media (#40Love) and on-site activation.

Tag lines include, “It doesn’t just tell time. It tells history.”

It helps that both the men’s and women’s defending Wimbledon champs — Federer and Muguruza — and the 2018 Australian Open women’s champ (Wozniacki, pictured), are company endorsers; and that the Laver Cup championship (the second edition will be held in Chicago Sept. 21–23 in the United Center) is also named after a Rolex supporter and a man considered by many to be on the Mount Rushmore of men’s tennis.

In "Rolex And Wimbledon: Perfect Match," highlights are spliced to give the impression that an array of players are competing against each other in what Rolex calls “one epic rally played by the greatest tennis players in the world.

“Legends have made history on the prestigious grass courts inspiring new generations of champions. Rolex marks 40 years of tennis excellence since it became the official tmekeeper of The Championships, Wimbledon in 1978.”

Federer, who has won eight Wimbledon men’s single’s titles, takes the lead role in many aspects of the campaign.

“I hope to leave a legacy behind, not for me personally but for the game,” he says in "Rolex Leaving A Legacy with Roger Federer." “It’s about keeping traditions alive. The artistry. The beauty of the sport. To inspire the next generation. To keep tennis moving forward. No matter how much success you have it’s important to look to the future.”

In "Rolex Legends Of The Court," we see shots of tennis greats in action (all Rolex endorsers) as Federer offers, “it’s not just about their achievements. It’s what they bring to the game. They brought passion and dedication to the sport, inspiring others to push the boundaries of what is possible.

“Their names are etched into the tennis Hall of Fame and their achievements will be remembered forever. Tennis is what it is today because of them.”

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