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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

Most Popular Team Merchandise
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Mar122015

Samsung Eyes Tech-Savvy Fans, Consumers As Exclusive NHL Partner

Special to NYSportsJournalism.com

March 11, 2015: With Samsung coming off a year in which profits dropped by 60% but anticipating better days to come with the release of its Galaxy S6 and S6 Edge in April, the South Korea-based firm plans to be an aggressive player via a new alliance with the National Hockey League that makes Samsung Canada the league's first exclusive partner in the mobile, tablet, and wearable hardware category.

The multi-year deal includes sponsorship across such digital assets as NHL.com, NHL Social and within the NHL app; presenting sponsor of "Inside the NHL Situation Room" videos and the Stanley Cup Playoffs Bracket Challenge; and multi-media marketing on TV, Internet, social media and in arenas.

Financial terms of the pact were not released.

“NHL fans are tech-savvy, the first to know about new trends and products, and they love learning about new technology,” David Lehanski, svp-integrated sales for the NHL, said in a statement. “This is an exciting category to develop engaging content, and we’re thrilled to be working with Samsung, a forward-thinking global technology leader."

The official NHL app is now enhanced with "richer content" on Samsung Galaxy smartphones, allowing fans to personalize their devices through NHL team-branded integrated wallpapers and covers and track information such as schedules, game scores and updates, delivered in real-time.

Samsung said that consumers and fans can now access exclusive NHL content on Galaxy devises including the S6 and S6 Edge,S5, S4, S III, Note Edge, Note 3 and 4 and Note II. Devices  need Android 4.3 (Jelly Bean) or later.

According to Paul Brannen, evp-mobile solutions for Samsung Canada, “Working hand-in-hand with the NHL, we have enhanced the mobile experience for the millions of avid hockey fans across Canada, offering them a unique point of view and an unparalleled fan journey. The way fans are watching sports is evolving, and this partnership helps us put the fan at the centre of the action.”

"And this is just the beginning," said the NHL's Lehansk. "Together we will continue to unveil innovative ways to engage hockey fans, bringing them a more personalized experience on the screen of their choice.”

NHL partners in Canada also include Canadian Tire, Crest, Hershey's, Mondelez, Oral-B, Rogers, Tim Horton's and Visa.

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