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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

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CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Saturday
Nov052016

20 Million eSports Fans, Serena Williams Ready To Launch Overwatch League

By Barry Janoff

November 4, 2016: Blizzard Entertainment, already a major player on the eSports landscape, plans to expand its presence with Overwatch League, a multi-platform competition based on its popular Overwatch team-based shooter game.

The inaugural season of the Overwatch League is scheduled to begin in 2017.

Blizzard said Overwatch League would resemble in many ways professional sports leagues, with Overwatch League teams representing major cities from different regions.

The unveiling of the league came with an intro spot that featured a guest appearance by tennis icon Serena Williams.

"Esports is so cool!" Williams wrote on her Twitter page. "Very excited to be a part of the #Overwatch League launch! Check me out." She provided a link to the intro Overwatch League spot.

An official Web site was "built from the ground up to usher in a new era of competitive gaming," according to BLizzard.

Additional marketing support is being planned.

Overwatch, which debuted this past May, has more than 20 million players, according to Blizzard, which was a major catalyst in jump-starting the league.

"The Overwatch League represents not only the pinnacle of Overwatch competition, but also a genuine career opportunity for the most skilled Overwatch players," Mike Morhaime, CEO and co-founder for Blizzard Entertainment, told media and fans during BlizzCon on Friday in the Anaheim (CA) Convention Center. "We’re building a league that’s accessible to players and fans, sustainable, and exciting for everyone involved."

According to Blizzard, "The Overwatch League will focus on long-term stability for teams as well as opportunities for players to establish the types of professional careers associated with traditional sports." Once these city-based teams have been admitted to the league, "their spots will be secured, giving them the best opportunity to grow and thrive for years to come."

Also similar to combines that such pro leagues as the NFL, NBA and MLB use to evaluate athletes, Blizzard said that at the start of the season it would host a combine, where eligible players who have previously distinguished themselves in competition will be invited to try out for teams.

Players at the combine will be evaluated across a range of tests, giving teams the opportunity to sign those who best round out their rosters. Anyone picked up by a team during the signing period will be guaranteed a contract that includes a baseline minimum salary and benefits package, according to Blizzard, a division of Activision Blizzard.

Blizzard teased the Overwatch League with a mini-tournament earlier this year in alliance with eLeague, the venture launched by Turner Sports and marketing and talent agency WME | IMG, which is currently in its second season and broadcast weekly on TBS.

Blizzard said that team announcements and additional Overwatch League information would be shared in the coming months. "In the meantime, players who aspire to compete in the Overwatch League should continue making a name for themselves in Overwatch."

Other Blizzard platforms include World of Warcraft, Hearthstone; the Warcraft, StarCraft and Diablo franchises; and the multi-franchise Heroes of the Storm.

The launch of Overwatch League represents part of what has become eSport’s burgeoning growth.

Among U.S. men ages 21 to 35, eSports "is as popular as baseball & ice hockey," with 22% watching eSports frequently, according to Why Sports And Brands Want To Be In eSports, a new study from research, consulting and marketing firm NewZoo, San Francisco.

Occasional viewers in the U.S. will reach 144 million this year, with 148 million enthusiasts. Those numbers will grow to 212 million casual viewers and 215 million enthusiasts in 2019, according to NewZoo.

In dollars and cents, revenue is expected to reach $493 million this year and top $1.1 billion in 2019, per NewZoo.

A separate study from NewZoo, supported by a report from Juniper Research, indicted that eSports audiences worldwide could reach NFL levels by 2017.

Mainstream, non-endemic brands in the eSports landscape include Coca-Cola, Xfinity, Buffalo Wild Wings, General Mills, Vodafone, Sansung, Arby’s, Intel, MasterCard and Geico.

Turner Sports, ESPN, Fox, BBC, Yahoo and Sky Sports are among the media companies that have invested in the eSports category.

New Study Shows eSports Nearing Pro Sports Levels In Marketing, Money

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