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POLL POSITION
Sports Marketer of the Year
 
pollcode.com free polls
QUICK HITS

• “While these Olympic Games will once again be profitable for NBC Sports Group, they also created major benefits for the rest of our portfolio, including NBC News, NBC Entertainment, Universal theme parks, our many cable networks, and our owned television stations and affiliate partners." — Mark Lazarus, chairman-NBC Broadcasting and Sports

• Winter Games Brand Awareness
Which of the following brands have you seen an ad for in the past two weeks during Winter Olympics?
1. Coca-Cola 45.4
2. Liberty Mutual 25.3
3. Samsung 24.5
4. NBC 23.7
5. Chobani 16.3
6. United 14.4
7. NBCSN 10.9
8. Intel 9.1
9. Dow 3.2
10. Panasonic 2.9
SOURCE YouGov

• This wknd all 30 MLB teams (including players, coaches, managers and umpires) will wear caps to honor before games, with option to wear the caps  in-game. Players will sign caps and auction them to raise money for Broward Education Foundation to benefit the official Victims' Fund.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

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MLB: Stoneman Douglas Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
May242017

Looking For Answers, Serena Williams Joins SurveyMonkey To Ask Questions

By Barry Janoff

May 24, 2017: Serena Williams wants to know what’s on your mind.

And that includes such issues as the gender pay gap, the growth of technology and even whether people feel she will have a boy or a girl when she gives birth later this year.

To uncover this information, Williams has joined the board of directors for leading online survey platform SurveyMonkey.

Also joining the board is Brad Smith, CEO and chairman for Intuit.

On her Twitter page, which has some 8.4 million followers, Williams offered, "Thrilled to join the @SurveyMonkey board! Looking forward to working w/the team to ask the important questions #embracetheanswer."

Williams wasted no time in her new position, posting to Twitter, "My first move as board member of @SurveyMonkey is to make a poll (obvi)! I’m curious about you — take my survey.”

"Serena is an activist, marketer, brand builder, and greatest athlete of our time," Zander Lurie, SurveyMonkey’s CEO, said in a statement. "Serena’s voice on the board sends a strong message to our company, investors, and the industry."

According to Lurie, "We want change agents at our table. I’m thrilled that Serena and Brad are joining our team. We have a clear vision of how businesses can turn people’s opinions and voices into actionable data, a strong brand, and exciting product updates in the pipeline.

"We have a deep bench of innovative leaders, and our goals are clear. We’re playing to win," said Lurie.

Williams, currently ranked No. 2 in the world by the WTA, earlier this month unveiled a deal with Tempur Sealy.

Williams is the world’s highest paid women’s athlete, taking in some $20 million from endorsements and more than $9 million in winnings last year, according to industry analysts.

She also has deals that include Nike, IBM, Intel, Gatorade, Beats by Dre, Burlei and Audemars Piuget; equity in Mission and Home Shopping Network and a minority investment in the NFL’s Miami Dolphins.

"As a business professional, I’m constantly asking questions. I want to hear the positive and the negative to figure out where I can improve," Williams said in a statement. "I believe in the power of a question and the impact of data.

"Like SurveyMonkey, I’m driven to ask what’s happening, and why. We also share a fierce commitment to letting all voices be heard. This is why SurveyMonkey is the right fit for me — I’m thrilled to join the team," said Williams.

Williams and Smith join board chairman David Ebersman and members Dana L. Evan, Ryan Finley, Lee Fixel, Zander Lurie, Sheryl Sandberg and Ben Spero.

According to SurveyMonkey, Meg Whitman, president and CEO for Hewlett Packard Enterprise; and Bill Veghte, executive chairman, Turbonomic, have stepped down from the board and will remain as advisors to the company moving forward.

Williams is expected to return to tennis competition in 2018 to continue to build on her current 23 Grand Slam titles.

No Pregnant Pause For Serena Williams In Marketing

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