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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

BUY SELL

TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

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CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jul182016

Williams Sisters, Ryan Brothers Lead USA Tennis, Marketers To 2016 Olympics

By Barry Janoff

July 17, 2016: The USA tennis team that will compete in the Summer Games (Aug. 5-21) is loaded not only with talent and Grand Slam titles, but a plethora of marketing partners.

Still savoring the results of winning The Championship at Wimbledon Grand Slam women's singles title — the 22nd Grand Slam of her career — Serena Williams will be part of her fourth Olympics when she represents the U.S. in Rio de Janeiro,

Williams will be joined by her sister, Venus, entering her fifth Olympic Games, in both singles and doubles competitions. Serena will seek to defend her singles gold medal she won in London in 2012. Serena and Venus also will seek to defend the women's doubles gold medal they won four years ago.

Also returning are Bob and Mike Bryan, who will seek to defend the men's doubles gold medal they won in London. This will be their fourth Olympics, having also won bronze in Beijing in 2008. They have won 16 Grand Slam doubles titles.

The complete USA tennis team, named by the U.S. Tennis Assn., also includes several Olympic Games rookies who are, or have been, making an impact on tennis.

Rio will be the first Games for Brian Baker, Steve Johnson, Madison Keys, Denis Kudla, Bethanie Mattek-Sands, Jack Sock, Sloane Stephens and Coco Vandeweghe.

Serena Williams, who arrives as the No. 1 women's tennis player in the world, brings a marketing roster that includes Nike, Gatorade, IBM, Wilson and OPI; as well as Mission AthleteCare, Sleep Sheets and HSN, companies where she is an investor as well as a spokesperson.

She also makes a presence in marketing support for NBC's coverage of the Games, including the network's "Salute The Women of Team USA" spot (pictured above).

Venus Williams oversees her own fashion line, EleVen, and has deals that include Jamba Juice, Wilson and V Starr.

The Bryan Brothers have endorsement deals that include K-Swiss, GoPro, DNA Renewal, Prince and Barracuda Networks.

The U.S. women’s tennis coach is Mary Joe Fernandez, the men’s coach is Jay Berger.

The Olympic tennis competition is scheduled to start on Aug. 6 and run through Aug. 14. (Aug. 15 is reserved as a contingency day in case of bad weather.)

The men's double's gold is scheduled for Aug. 12. Women's singles gold match is scheduled for Aug. 13. Men's singles gold and women's doubles gold are schedule for Aug. 14.

Events are being held in the Olympic Tennis Centre, which was built for the 2016 Games.

According to NBC, Bravo will serve as the home of Olympic tennis, televising 94.5 hours of live coverage.

For each of the first five days, Bravo will televise Olympic tennis for more than 12 hours, (9:30 AM. ET until 10 PM. ET.) The final four days will each consist of eight hours of coverage (11 AM. ET to 7 PM. ET).

Andy Murray is the defending men's singles gold medalist, having won in London 2012, where Roger Federer won silver and Juan Martin Del Potro bronze.

Maria Sharapova won silver in 2012, Victoria Azarenka bronze. Neither will be in Rio due to suspension and pregnancy, respectively.

Tennis debuted in 1896, but was dropped after the 1924 Games. The sport was reinstated for the 1988 Olympics in Seoul and has been part of the event ever since.

The U.S. Open begins Aug. 29 and runs until Sept. 11.

Bolt Runs To Rio With Golden Marketing Roster

Depite Zika, Other Woes, Rio Sees 'Safe, Secure' Games

Usain Bolt Races To Olympics With Virgin Media

NBCUniversal Plans Record 6.7K Hours Of Games Coverage

Visa Hits Road To Rio With 'Carpool'

Visa Adds Carli Lloyd, Kerri Walsh Jennings To Olympic Roster

IOC Fast-Tracks Olympic Channel For '16 Games

IOC Launches Summer Olympics Campaign

Jeep Drives USA Hoops To Summer Games

Panasonic Kicks Up Olympic Push With Neymar Jr.

Kellogg's Unboxes Road To Rio Campaign

USOC, NBC, Brands Count 100 Days To Olympics

NBC Hits $1B Ad Sales For Summer Games

USOC Sees '16 Games As 'Most-Marketed Ever'


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