Top
NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Barilla: Roger Federer See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
Jan102019

Oracle Signs 20-Year, $350M Naming Rights Deal For San Francisco Giants Stadium

By Barry Janoff

January 10, 2019: The home stadium for MLB’s San Francisco Giants, known as AT&T Park since 2006, will have a new name for the 2019 season.

The Giants have signed a 20-year naming rights deal with tech firm Oracle, already a team partner,, that runs through 2038.

Financial terms of the agreement were not disclosed.

However, Larry Baer, Giants president and CEO, told local media that the pact is “very much in line with other recent naming-rights deals for top-tier facilities.”

That would put the deal in the $300-$350 million range, according to industry analysts.

The venue, located at 24 Willie Mays Plaza, opened in 2000 as Pacific Bell Park, with which the team signed a 23-year deal in 1996 for naming rights valued at $100 million. The name changed to SBC Park in 2003 when SBC bought Pacific Telesis and then to AT&T Park in 2006 when SBC bought AT&T and used that company’s name.

AT&T signage was in the process of being replaced with Oracle Park banners today as the team held a media conference to unveil the deal.

Although the Giants' naming rights agreement with AT&T ran through the end of 2019, AT&T last year told the team that it planned to end the deal at the end of 2018 due to a change in company sponsorship strategy.

Baer said there were “several national and local companies interested in the (naming rights) opportunity,”

“Oracle — a longstanding partner of the Giants — was a perfect fit because of its deep roots in the Bay Area, its position as a global leader in technology and innovation, and its shared commitment to community values of diversity and inclusion, sustainability, education and philanthropy,” Baer said during the media conference.

“We look forward to engaging in a model partnership."

Oracle, based in Redwood City (about 25 miles south of San Francisco), has sponsored a suite level at the venue since 2003 and holds events and activations there.

Oracle currently has naming rights to the Oakland home arena for the NBA’s Golden State Warriors.

The Warriors are scheduled to move into Chase Center, now under construction, in San Francisco for the 2019-20 NBA season, with Oracle ending its naming rights deal.

Beyond naming rights, Oracle said it would work with the Giants on other initiatives, marketing and activation.

Oracle said it would partner with the Giants to invest in a number of improvements to Oracle Park over the next five years, including the addition of a new state-of-the-art scoreboard and signage and other ballpark upgrades .

The Giants and Oracle will also “utilize emerging technologies to create unique experiences for fans . . . will develop a signature community outreach program (and) build unique sports hospitality experiences to engage Oracle customers and members of the community.”

According to Mark Hurd, CEO for Oracle, “The Giants have always been on the forefront of bringing innovative experiences to baseball, and we are excited to continue that tradition.

”Together we will create an incredible fan experience and develop programs to engage and impact the community in new ways."

"I want to thank AT&T for a truly exceptional partnership,” said Baer. “Their support of this facility and their ongoing investment over the past two decades has played a major role in the unprecedented success and popularity of our home.

"We are proud to have hosted the 2002, 2010, 2012 and 2014 World Series here, the 2007 All Star Game and set the National League sellout streak record of 530 games from 2010 to 2017."

PHOTOS COURTESY SAN FRANCISCO GIANTS

Back to Home Page