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Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multiplayer online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• On Location Experiences, the official hospitality partner for the NFL, said that 'ultimate fan packages' to the 2018 Pro Bowl are now available for purchase at NFLOnLocation.com. For the second consecutive year, the Pro Bowl will be played in Camping World Stadium, Orlando,(Jan. 28, 2018).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

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NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Apr232014

En Route To World Cup, Mondelez Campaign Builds On U.S. Soccer Alliance

By Barry Janoff

April 23, 2014: Calling it the company's "largest multi-brand program to date," Mondelez International, whose brands include Oreo, Ritz, Trident, Dentyne, Chips Ahoy! and Sour Patch Kids, has unveiled a campaign that encourages soccer fans and other consumers to "Pass the Love."

The multi-layered effort plays off of Mondelez' status as the "official snacks of U.S. Soccer" and is fronted by soccer stars and company spokespersons Clint Dempsey, Alex Morgan and Omar Gonzalez.

Mondelez said that the campaign would "encourage people to share what they love about soccer using "#PassTheLove" via social media.

Mondelez' designation with U.S. Soccer, signed this past October, came in anticipation of the 2014 FIFA World Cup, being played June-July in Brazil. The U.S. Men's National Team is among the 32 teams vying for the trophy.

The company plans to enact the effort via such platforms as 17,000-plus POP displays at retailers nationwide, digital advertising, social media including Twitter and Facebook, a coast-to-coast grassroots tour kicking off this month and an interactive mobile game called "Free Kick Fury" on the smartphone messenger Kik.

A #PassTheLove promotion will appear on more than "40 million custom designed packs of cookie, cracker and candy brands that will invite consumers to share why they love soccer" for the opportunity to win "Game of Your Life" experiences including being part of a personalized soccer match, cash prizes, autographed jerseys and other instant-win prizes. (Details here.)

"Passion for soccer is reaching a fever pitch across the country, and #PassTheLove is a true call to action for people to share the special connection they have to the world's most popular sport," Stephen Chriss, senior director, North America Consumer Engagement and Marketing Services for Mondelez International, said in a statement. "This isn't about the X's and O's of the games. It's about inspiring people to #PassTheLove by sharing the personal connection they have with the sport, whether they're cheering from the stands, watching at home or playing the sport themselves."

The designation of "official snacks of U.S. Soccer" extends to the cookie, candy, cracker and gum categories and is inclusive of a series of globally-recognized brands operated by Mondelez International, according to the company.

In addition to the aforementioned brands, Modelez' roster includes Honey Maid, Cadbury, Chicklets, Newton, Cheese Nips, Philadelphia Cream Cheese, Stride and Belvita.

Snack Giant Mondelez Taking A Healthy Bite Out Of Soccer Marketing

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