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Bahamas Red Cross donation site. #HelpUsHelp

• Washington Mystics forward-guard Elena Delle Donne has been named 2019 WNBA MVP.  It is the second MVP award for seven-year player, making her the first player in WNBA history to earn the honor with two different teams (2015 Chicago Sky).

• BMW Group Russia has signed a deal with tennis star Daniil Medvedev, currently ranked No. 4 in the world, who fell in five sets to Rafael Nadal in the recent U.S. Open Grand Slam finals. Medvedev, who will represent Russia in the inaugural ATP Cup tournament in Australia this January, will participate in various brand activities, including a BMW patch on his shirt, in Russia and worldwide to be unveiled at a later date.

• Fenway Sports Management, ESPN Events and the City of Boston have unveiled “The Fenway Bowl,” an annual college football bowl game beginning in 2020 at Fenway Park teams from the American Athletic Conference and Atlantic Coast Conference .Fenway Park has hosted other college football games but this will be the first bowl game in the home of the Boston Red Sox.  

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• CBD edible company Bhang, Miami, has acquired Red Ace, a leading organic beverage company. Bhang plans to launch a Red Ace-branded line of CBD/terpene-style beverages and products, including functional sparkling beverages.

“This strategic acquisition not only strengthens Bhang’s position as one of today’s most expansive and diverse global cannabis house of brands, it opens an incredibly valuable pipeline to some of the biggest retailers in the world,” Scott Van Rixel, CEO for Bhang, said via the company.

Athlete ambassadors include Christian Ramirez, Russell Canouse and Kelyn Rowe (MLS) and Spencer Keiboom (Washington Nationals). Red Ace products are currently sold at more than 1,400 locations, including Whole Foods and Amazon.

• The future of WWE’s Superstars will be determined during a two-night draft taking place live on Friday Night SmackDown on Oct. 11 on Fos in T-Mobile Arena, Las Vegas; and Monday Night Raw on Oct. 14 on USA Network, Pepsi Center, Denver. The draft will determine the Superstars that compete for Raw and SmackDown, which feature distinct casts, unique storylines and dedicated writing teams

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 13-15
1. It 2 $40.7M
2. Hustlers $33.2M
3. Angel Has Fallen $4.4M
4. Good Boys $4.3M
5. Lion King $3.6M
6. Hobbs & Shaw $2.8M
7. Overcomer $2.7M
8. The Goldfinch $2.6M
9. Peanut Butter Falcon $1.9M
10. Dora and the City of Lost Bold $1.9M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in WWE (1)

Monday
Mar052018

Will Snickers Enlist Ronda To Help Sweeten WWE WrestleMania 34 Campaign? 

By Barry Janoff

March 5, 2018: WWE stars Roman Reigns, Brock Lesnar, Triple H, Alexa Bliss, John Cena and even Ronda Rousey are scheduled to be there.

And so will Snickers.

For the third consecutive year, Snickers will serve as the exclusive presenting partner for WrestleMania, arguably the biggest show and ancillary week of the year for WWE, with WrestleMania 34 scheduled for April 8 in the Mercedes-Benz SuperDome in New Orleans.

Snickers plans to ramp up its activation from the past two years, anchored by custom content produced by WWE for Snickers to include WWE superstars as part of Snicker’s humorous “You're Not You When You're Hungry” campaign (via lead agency BBDO, NY).

This year’s creative line-up for Snickers has not yet been revealed but could potentially include Rousey.

She officially signed with WWE earlier this year. When she made an unannounced appearance at Royal Rumble in January. she pointed to a WrestleMania 34 sign and later said, “That’s a pretty big fat hint that I’ll be at WrestleMania 34.”

It was revealed during WWE’s Monday Night Raw on USA Network (March 5) that Rousey would team with Kurt Angle to take on Stephanie McMahon and Triple H in a Mixed Tag Match at WrestleMania 34.

Last year’s roster of WWE stars who appeared in WrestleMania-related Snickers creative included Ric Flair, The Miz, Sheamus, Baley and Charlotte Flair.

Snickers is also planning on-site activity at WrestleMania Axxess, WWE's four-day, interactive fan festival.

Among other activation, Snickers will be presenting sponsor for the free to the public WrestleMania block party in Champions Square outside the Mercedes-Benz Superdome; will have presence at such WWE live pre-WrestleMania events as Monday Night Raw and SmackDown Live on USA Network; and POP.

Custom digital and social content will see Snickers present a branded WWE.com and YouTube series hosted by WWE digital correspondent Cathy Kelley. Snickers also plans to leverage WWE's Instagram page, with more than 14 million followers, via a sponsored story on the day of WrestleMania.

In addition, Snickers is running a retail sweepstakes on U.S. military bases that will give 25 winners free access to stream WrestleMania on WWE Network.

Snickers said that its presenting partnership with WrestleMania 33 (pictured) last year “resulted in nearly 3 billion impressions across WWE's global platforms.”

"We're thrilled to partner with WWE for a third consecutive year as the presenting sponsor of WrestleMania 34 in New Orleans," Michael Italia, senior brand manager for Snickers, said in a statement.

”The animated personalities of WWE cannot afford to be hungry in the ring, which makes our partnership that much more of an authentic extension of our 'You're Not You When You're Hungry' campaign. We're eager to connect with WWE's passionate fan base in person and across social media this year, as this event continues to grow in attendance and engagement,” said Italia.

WrestleMania has become a week-long event that this year in New Orleans will encompass WrestleMania Axxess (in the Ernest N. Morial Convention Center); and four live events taking place in the Smoothie King Center: the 2018 WWE Hall of Fame Induction Ceremony, NXT TakeOver, Monday Night Raw and SmackDown Live.

WWE said it would also host activities designed to give back to the local community during WrestleMania Week, including "Be a STAR" bullying prevention rallies, hospital visits and Make-A-Wish events.

According to John Brody, WWE evp-global sales & head of international, “As one of the biggest sports and entertainment events in the world, WrestleMania will again provide Snickers a global platform to deliver their award-winning 'You're Not You When You're Hungry' campaign.

“Our continued WrestleMania partnership with Snickers is a result of innovative and entertaining collaborations that engaged our passionate fans worldwide."

WWE anticipates another major response to WrestleMania 34 following last year’s event, which WWE said was the most-social event in its history. In addition, it set a new Orlando Citrus Bowl attendance record of 75,245 fans and was the highest-grossing event in the stadium's history at $14.5 million.

PHOTOS COURTESY WWE

Ronda Rousey Trades UFC For WWE

Snickers Hungry For WrestleMania 33

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