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• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on television, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• The XFL has named David Michael as its Chief Technology Officer (CTO). Michael was most recently chief information officer for The Madison Square Garden Company and previously was with GroupM North America, UBM Tech and PR Newswire.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Jun272019

Donovan ‘Spida’ Mitchell Saving The World One Pair Of adidas Kicks At A Time

NYSJ Sports-Entertainment Business News Service

June 26, 2019:
When the world needs saving, Donovan “Spida” Mitchell is the man who can do it.

Donovan, starting guard for the NBA’s Utah Jazz, goes by the nickname “Spida,” a reference to a player with “super-human senses, shot-sliming abilities and unrivaled balance.”

Mitchell — who said when he was younger his parents gave him the nickname because he used to dunk so much and then hang on the basketball rim (like a spider) — has turned that into a marketing journey.

Mitchell appears in a new campaign for the release of “Spider-Man: Far From Home,” complete with a starring role in a TV spot; and last night was among the celebrities on the Red Carpet of the movie’s premiere at TCL Chinese Theatre in Hollywood.

It opens nationwide on July 2.

He has also teamed with adidas Basketball and Marvel for the release of his first signature shoes, under the umbrella name Determination Over Negativity, a reference to Mitchell’s personal mantra.

According to adidas, “The new silhouette focuses on Mitchell’s skill while paying tribute to his 'Spider-Man' nickname."

adidas in April joined with Marvel and the NBA for a "Heroes Among Us" campaign to support a line of limited-edition hoops shoes to coincide with the release of "Avengers:Endgame."

It took NBA and WNBA stars (all adidas endorsers) and turned them into Marvel icons, including James Harden (Iron Man), Damian Lilliard (Black Panther), Candace Parker (Captain Marvel) John Wall- (Captain America) and former all-star Tracy McGrady (Nick Fury).

The D.O.N. Issue No. 1 ($100) will drop on adidas.com on July 1, and at adidas retail stores globally beginning July 5.

Each new colorway of D.O.N. Issue No. 1 will celebrate Mitchell and other Marvel Super Heroes:
 
• Marvel’s Amazing Spider-Man: A red, blue, and white colorway with webbing detailed across the side pays homage to the one and only Spider-Man, and the latest film installment in Marvel’s Spider-Man franchise.

• Symbiote Spider-Man: Shock pink, core black, white and silver, with teeth as fierce as the character. Available July 18.

• Stealth Spicer-Man: Black and green with glow in the dark details. Available Aug. 1.

• Marvel’s Iron Spider: Red and metallic gold to honor the legendary Iron Spider. Available Aug. 31.

In the 30-second spot from adidas and Marvel, Tom Holland (Peter Parker/Spider-Man) accidentally winds up with a pair of Mitchell’s adidas D.O.N. Issue #1s, Mitchell gets a chance to sport the superhero’s suit.

Actor Jake Gyllenhaal then reveals himself to be a big fan — not of Spider-Man, but of Spida Mitchell.

Spider-Man: From From Home” partners also include Audi, Papa John’s, Kellogg’s (Froot Loops, Frosted Flakes), Frito-Lay’s Doritos, Hasbro, Lego and Funko.

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