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Best Marketing Events In April 2017
 
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NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

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Final Four '22 In NOLA
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Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Dec252014

Stockton, Bird, Lillard (and Twins) Join Paul, Curry In State Farm Starting Five Campaign

By Barry Janoff

December 25, 2014: State Farm appropriately chose Dec. 25 to unwrap the next chapter in its “Born to Assist” campaign, which came complete with a few new gifts from the NBA and WNBA.

Building on the assist theme, State Farm has now added to the established faux-twin spokespersons of Los Angeles Clippers All-Star Chris Paul and "brother" Cliff and the Golden State Warriors Stephen Curry and "brother" Sebastian the duos of Damian and "twin" Darius Lillard, Sue and "sister" Summer Bird and all-time NBA assist leader John Stockton, who brought along his "brother" Don.

The State Farm proclaimed "Starting Five" are all part of the recently unveiled National Bureau of Assists, not to be confused with the real NBA, which sends its members out to assist customers in situations ranging from simple to complex.

The latest led of the effort, from lead agency Translation, NY, broke during the NBA's slate of five nationally televised games, with one on ESPN, two on ABC and two on TNT. They will go into regular rotation with new spots moving forward, with support that includes print, Internet and social media.

Three new spots extended the scenario in a teaser spot that broke earlier this month, "Starting Five," including "Best of the Assist," "Seen It All" and a "Press Conference" spot with both Chris and Cliff Paul answering media questions about the National Bureau of Assists, its members and its goals.

The spots also come with a new tagline: No One Assists Alone.

“NBA fans across the country have built this incredible connection with the State Farm ‘Born to Assist’ campaign and the character of Cliff Paul,” Patty Morris, marketing director-brand content for State Farm, said in a statement. “This year, we’re taking our story to the next level with a new focus on teamwork and the many ways State Farm agents help customers. After all, as each of our 18,000 State Farm agents can tell you, no one assists alone.”

The "Best of the Assist" spot introduces us to John/Don Stockton, aka The Legend, who as the chief assist officer for the National Bureau of Assists recruits Chris and Cliff Paul into the "elite" group that features Sue/Summer Bird (The Tenacinator), Damian/Darius Lillard (The Clutchman) and Stephen/Sebastian Curry (The Professor).

"Seen It All" drills down into the history of Don Stockton, who, like his Hall of Fame brother John, has seen it all when it comes to assisting in situations that involve Heat, Bucks, Rockets, Pistons . . .  "Whatever you toss his way," explains a voiceover, "he's beating it all."

In the Paul's "Press Conference," the brothers seek to  explain the differences between the NBA and the NBA (National Bureau of Assists).

Q: You say they are different but there are some incredible similarities. The NBA's all-time assist leader is John Stockton, and his twin brother, Don, is the Bureau's all-time assist leader. Just a coincidence?

Cliff: An amazing coincidence.
 
Chris: We can't believe it either.

Q: What's the difference between the usual days of Chris and Cliff?

Cliff: One day I have to assist at home and another day I have to assist on the road. And I have to be ready for anything: Grizzlies, Bucks, Thunder . . .  even Rockets.

Chris: Me too, except for the Bucks. That's only twice a year.

Q: Can you give us any real differences?

Chris and Cliff (in unison): We always protect the perimeter . . . and we defend against breaks and steals.

"Cliff Paul has become a celebrity in his own right," Morris said during a recent interview with NYSportsJournalism. "The fact that he is a State Farm agent whose goal is to assist people is a great demonstration of our brand.

"Sports is a key tenet to our overall media and messaging strategy.,: said Morris. "The number of fans and folks who are engaged in sports activities on a day-to-day basis warrant us to be in that space. So it will continue to be a key part of our media strategy and messaging strategy. And we will continue that 360-degree storytelling approach. We have had a lot of success, so you will continue to see us in that space."

Q&A: Patty Morris Talks About State Farm's All-Pro Marketing Roster

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