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NEWS REAL

• Timex has partnered with more than 60 colleges and universities to design watches featuring the logo from each respective school for the College Tribute Collection. (See the schools here.)

• Kellogg's Cheez-It brand has signed a multi-year deal to become title sponsor for the Cheez-It Bowl , the college football game formerly known as the Cactus Bowl, which features teams representing the Big 12 and Pac-12 Conferences in Chase Field, Phoenix. Cheez-It also becomes the game's exclusive snacks partner. The 30th edition of the game is scheduled for Dec. 26, (ESPN).

• Events DC, the official convention and sports authority for the District of Columbia, and the Professional Fighters League said the PFL playoff semi-final matches would be held in the new Entertainment and Sports Arena on Oct. 20.

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Marvel Studios 10th Anniversary Film Festival Schedule (Check local IMAX for times)

• Thursday Aug. 30
Iron Man, The Incredible Hulk, Iron Man 2, Thor

• Friday Aug. 31
Captain America: The First Avenger, Avengers, Iron Man 3, Thor: The Dark World

• Saturday Sept. 1
Captain America: The Winter Soldier, Guardians of the Galaxy, Avengers: Rise Of Ultron, Ant-Man

• Sunday Sept 2.
Captain America: Civil War, Doctor Strange, Guardians of the Galaxy Vol. 2, Spider-Man: Home Coming

• Monday Sept. 3
Thor: Ragnarok. Black Panther, Avengers: Infinity War, Ant-Man and the Wasp

• Tuesday Sept. 4 Origins
Iron Man, Spider-Man: Home Coming, Black Panther, Doctor Strange

• Wednesday Sept. 5 Team Ups
Guardians of the Galaxy Vol. 2, Captain America: Civil War, Avengers, Avengers: Infinity War

• Thursday Sept. 6 Fans Choice
Avengers, Iron Man

BUY SELL

WEEKEND BOX OFFICE (August 17-19)

1. Crazy Rich Asians - Warner Bros. - $25.2M
2. The Meg  - Warner Bros. - $21.1M
3. Mile 22 - STX Entertainment - $13.6M
4. Alpha - Sony - $10.5M
4. Mission: Impossible - Fallout - Paramount - $10.5M
6. Disney's Christopher Robin - Disney - $8.9M
7. BlacKkKlansman - Focus Features - $7M
8. Slender Man - Sony - $5M
9. Hotel Transylvania 3 - Sony - $3.7M
10. Mamma Mia! Here We Go Again - Universal - $3.4M
11. The  Equalizer 2 - Sony - $2.8M
12. The Spy Who Dumped Me - Lionsgate - $2.6M

SOURCE: COMSCORE.com

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COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
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Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
May312018

State Farm, Sans CP3, James Harden, Puts Warriors Draymond Green, Swaggy P In Play

By Barry Janoff

May 30, 2018: With the Houston Rockets out of the playoffs, State Farm, which has been featuring Chris Paul, James Harden and other current and legendary Rockets (Clyde “The Glide” Drexler) in marketing, has switched gears, unveiling a spot that stars Draymond Green and Nick Young of the Golden State Warriors.

The Sixth Sense” continues a theme from recent State Farm ads, that when there is chemistry between two people they “get each other.”

That happened between Chris Paul and his State Farm agent Cole Perez (played by actor Oscar Nuñez), in spots this past season where they finish each other’s sentences, are unbeatable at Charades (“Game Night”) and share a love of bowling, chili fries and the Backstreet Boys.

Here. Green and Young — preparing to face the Cleveland Cavaliers in the NBA Finals — get each other, and play a humorous quiz game (similar to the old The Newlywed Game) where they try to correctly answer questions about the other person.

Acting like a couple of newlyweds, they begin the Q&A game.

“How do I describe my style?” Young, whose nickname is “Swaggy P,” asks Green.

“Swag,” answers Green.

“Nope,” says Young. “Michael Jackson.”

“You realize Michael Jackson is a person,” says Green. “To you, not to me,” says Young. “He’s a spirit now.”

Then the questions get more difficult, relatively speaking.

“During the season, what is my favorite city to visit?” Young asks Green, who correctly answers, “New York, because they have great shopping.”

“What technical foul did I definitely not deserve this year?” Green, who had 15 technical fouls during the regular season (second to Dwight Howard’s 17), asks Young.

“The one where you got hit in your mouth and were bleeding and (was saying to the referee), ‘Look at my mouth. I’m bleeding. Ahhhhh. Ahhhhh.” To which Green laughs and agrees.

“Which player is my biggest nemesis?” asks Green. Young incorrectly says DeMarcus Cousins and LeBron James before correctly saying Taj Gibson.

Lots more is revealed in the extended five-minute spot: How Young got his nickname (“It came to me in a dream”), Young’s favorite restaurant in the Bay Area (Bob’s Donuts), Green’s mom’s Twitter handle (@BabersGreen),what more Green wants to accomplish as an athlete (“Be in the Hall of Fame”), who Young looked up to when he was a kid in Los Angeles (Kobe Bryant) and how Green is misunderstood (“People think you are angry all the time,” says Young. “But you’re like a gentle butterfly. Soft like a baby.”)

The full five-minute-plus spot is playing on Uninterrupted’s YouTube Channel.

State Farm did not indicate yet whether Chris Paul and James Harden would return in new creative or if the insurance firm would move ahead with other NBA athletes.

The NBA had a record $1.12 billion in sponsor spend in 2017-18, according to research and consulting firm ESP Properties, Chicago. State Farm is the NBA’s most active partner, with 68% of properties with a sponsor in the insurance category report a partnership with the insurance firm.

State Farm has also signed on to become an official partner for the inaugural season of the NBA 2K League.

The insurance firm joins brands already aligned with the NBA 2K League including Twitch, Intel, Dell (and its elite gaming brand, Alienware), Nike’s Jordan Brand, New Era, HyperX, and Scuf Gaming.  

The NBA 2K League launched in early May with teams representing 17 NBA clubs.

State Farm Ads Clyde ‘The Glide’ To CP3’s Houston Journey

State Farm Joins NBA 2K League eSports Roster

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