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POLL POSITION
Sports Marketer of the Year
 
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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Most-Watched Winter Olympics in U.S. TV History
1. Lillehammer, 1994* 204 million
2. Vancouver, 2010 190 million
3. Salt Lake City, 2002 187 million
T4. Torino, 2006 184 million
T4. Albertville, 1992 184 million
T4. Nagano, 1998 184 million
* Nancy Kerrigan/Tonya Harding incident

Source NBC Sports

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

State Farm: Getting Older Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Sep122016

Oldies Stones, Who, McCartney Show New School Musicians How To Sell Tickets

By Barry Janoff

September 12, 2016: The usual suspects are sitting atop the list of top-selling concerts for Fall 2016 — led by Adele, Drake, Beyoncé, Maroon 5 and Kanye West — but it a bevy of classic rockers who are showing new school musicians how to really sell tickets.

Adele, who led all summer concert toursin ticket sales, is primed to do lead her peers in the fall, as well, according to online ticket marketplace StubHub. She is on pace in terms of both overall sales and sales per show to "outsell pop diva Taylor Swift’s 2015 fall tour schedule and become the top-selling artist of 2016."

StubHub said that based on overall ticket sales at its site for shows from Labor Day to Thanksgiving 2016, median ticket prices per genre are topped by pop acts at $299, rock acts at $217, hip-hop at $175 and country at $122.

But all the acts in the StubHub Top Ten are likely to be left in the rear view mirror by Desert Trip, a two-weekend festival this October at the Empire Polo Club in Indio, Calif.

Each of the performers does well on their own; together in the same festival (though not on-stage at the same time), records are expected to be broken by a roster that ranks among the best-selling recording artists of all-time.

Oct. 7 and Oct. 14 will see onstage the Rolling Stones and Bob Dylan.

Oct. 8 and Oct. 15 will see onstage Paul McCartney and Neil Young.

Oct. 9 and Oct. 16 will see onstage Roger Waters of Pink Floyd and The Who.

Promoter AEG Live said tickets — about 70,000 per day — sold out in five hours when they went on sale this past May, with box office likely to gross more than $150 million.

That would be $60 million more than the current record of $84 million from the 2015 Coachella Festival.

Anticipating a lot of thirsty concert-goers, marketing partners include Absolut, Coors Light, Corona Extra, Sierra Nevada and Heineken.

To date, Florida Georgia Line has been the best deal of the fall, per StubHub, with a ticket selling for $6 to the group’s show at PNC Music Pavilion in Charlotte (Sept. 10).

Concurrently, Drake has commanded the highest price with more than $3,900 spent on a ticket for the artist’s show at Staples Center in Los Angeles (Sept. 9).

And while they have fewer than ten dates, all in November, currently scheduled, Temple of the Dog made the StubHub Top Ten with their reunion tour in honor of the 25th anniversary of their lone album, offering an average ticket price of $217, and tickets in their hometown of Seattle going for upward of $575.

The group features Soundgarden’s Chris Cornell and Pearl Jam’s Stone Gossard, Jeff Ament, Mike McCready and Eddie Vedder.

Top Ten Fall Tours
1. Adele
2. Drake
3. Beyoncé
4. Maroon 5
5. Kanye West
6. Carrie Underwood
7. Temple of the Dog
8. Luke Bryan
9. Florida Georgia Line
10. Keith Urban
*Based on overall ticket sales on StubHub for shows from Labor Day to Thanksgiving 2016

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