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• Pittsburgh Steelers RB Le’Veon Bell received 855,539 total fan votes to lead all NFL players in balloting for the 2018 Pro Bowl, as announced on NFL Network. Fan voting ended on Dec. 14. New England Patriots QB Tom Brady (833,481 votes) was second.  The Top 5 also includes Pittsburgh WR Antonio Brown (832,446 votes), Philadelphia Eagles QB Carson Wentz (829,174 votes, injured and out for the season) and New Orleans Saints QB Drew Brees (743,355 votes). The 2018 Pro Bowl rosters will be revealed exclusively live on Dec. 19 live on NFL Network 8 PM ET). The 2018 Pro Bowl on Jan. 28, will be televised live from Camping World Stadium on ESPN and ESPN Deportes and simulcast on ABC (3 PM ET).
• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators, thru 2025.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

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Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
May272014

Subway Extends World Cup Presence Via Alliance With England Forward Sturridge

By Barry Janoff

May 27, 2014: Subway is not an official marketing partner of FIFA, but the global QSR brand has taken steps to make certain that it gets a place on the World Cup marketing stage over the next two months.

Last year, Subway signed soccer icon Pelé to a multi-year deal, a lead-up to the 2014 World Cup that will be played in Pelé's native Brazil beginning June 12.

Now, Subway has added England National Team and Liverpool FC forward Daniel Sturridge to the mix, an extension to Subway's recently signed alliance with Liverpool.

Sturridge will appear with Pelé in a spot that is part of Subway's current "My Sub My Way" campaign.

The spot finds Pelé offering Sturridge advice on how to improve his game on the pitch. It also promotes Sturridge's sandwich of choice, the Low Fat Chicken Teriyaki sub.

Subway will have a multi-platform campaign during the World Cup in Brazil, where its has some 1,500 locations throughout the nation.

“I am excited to become the latest Subway Famous Fan, joining other great names who are at the top of their respective sporting fields, as well as my childhood idol Pelé," Sturridge said in a statement. "As a footballer making sure I look after myself is important and I am proud to be partnering with the Subway brand to inspire the next generation to get more active in their everyday lives.”

Subway Famous Fans with international/Olympic background also include Michael Phelps, Apolo Ohno, Nastia Liukin and Torah Bright; as well as MLB stars Mike Trout and Ryan Howard; NFL players Robert Griffin III and Jarvis Jones; and Russell Westbrook of the NBA's Oklahoma City Thunder.

Sturridge also has marketing deals with Nike and Coca-Cola, and is said to have just signed a deal with Beats by Dre in addition to his new Subway pact.

The alliance with Liverpool and Sturridge gives Subway access to Liverpool's global fan base and also supports its growth in the U.K. Among Subway's 41,675 stores worldwide are more than 1,750 in the U.K., including 31 in Liverpool, according to the brand.

“As a brand, we are committed to supporting everyone to be more active in their everyday lives and our partnership with Liverpool FC provides us with the perfect opportunity to demonstrate this and take it to the next level," Manaaz Akhtar, regional marketing director for Subway European, said in a statement. “We are thrilled to be working with an inspirational and talented sportsman like Daniel who is a true fan of the Subway brand.”

Liverpool Adds Subway To List of North American Partners

Pele Breaks Bread With Subway

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