Top
POLL POSITION
Best Marketing Event June 2017
 
pollcode.com free polls
KEEPING SCORE

NBA Western Conference Finals
Golden State Warriors vs. San Antonio Spurs

Game 1: Sunday May 14  Golden State 113 San Antonio 111
Game 2: Tuesday May 16  Golden State 136 San Antonio 100
Game 3: Saturday May 20  Golden State 120 San Antonio 108
Game 4: Monday May 22  Golden State 129 San Antonio 115

NBA Finals 2017 Schedule

Game 1: Thursday June  1 Boston/Cleveland at Golden State 9 PM ET  ABC
Game 2: Sunday June  4 Boston/Cleveland at Golden State  8 PM ET ABC
Game 3: Wednesday June  7 Golden State at Boston/Cleveland 9 PM ET ABC
Game 4: Friday June  9 Golden State at Boston/Cleveland  9 PM ET ABC
Game 5 * Monday June 12 Boston/Cleveland at Golden State 9 PM ABC
Game 6 * Thursday June 15 Golden State at Boston/Cleveland 9 PM ABC
Game 7 * Sunday June 18 Boston/Cleveland at Golden State  8 PM  ABC
*If necessary

WHAT YOU SAY!?

NBA Eastern Conference Finals
Boston Celtics vs. Cleveland Cavaliers

Game 1: Wednesday May 17 Cleveland 117 Boston 104
Game 2: Friday May 19  Cleveland 130 Boston 86
Game 3: Sunday May 23  Boston 111 Cleveland 108
Game 4: Tuesday May 23 Cleveland 112 Boston 99
Game 5: Thursday May 25 Cleveland at Boston TNT 8:30PM ET
Game 6 * Saturday May 27 Boston at Cleveland TNT 8:30PM ET
Game 7 * Monday May 29 Cleveland at Boston TNT 8:30PM ET
* If necessary

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Dec052013

USOC Helps Team USA Get To Sesame Street En Route To Winter Olympics

Special to NYSportsJournalism.com

December 5, 2013: The 2014 Winter Olympics will take place in Sochi, Russia, but the U.S. Olympic Committee and Team USA will first take a trip down Sesame Street.

The USOC said it has "partnered" with Sesame Workshop, the nonprofit educational organization, to be an official affiliate of Team USA through the Sochi 2014 Olympic and Paralympic Winter Games.

The USOC said that the joint venture would include "inspirational and educational online content" featuring the Muppets from Sesame Street and Team USA athletes, a Sesame Street family pavilion at all USOC Road to Sochi Tour stops and Sesame Street Winter Games-themed children’s apparel available at retail stores and online.

A portion of all sales proceeds will support U.S. Olympic and Paralympic athletes and hopefuls.

There will also be a Games-themed Sesame Street episode that will air in February featuring Olympic figure skating champion Evan Lysacek. Both organizations will support the athletes through a robust social media campaign before and during the Sochi Winter Games.

A promo spot was launched to coincide with the official unveiling of the alliance in which Sesame Street's Elmo encourages people to support Team USA. (See the spot here.)

USOC said the alliance was initiated during the 2012 Summer Games in London and "soft-launched" without official word during the Road to Sochi 100 Day Countdown event in New York's Times Square on Oct. 29 with a Sesame Street family pavilion.

“We are thrilled to officially welcome Sesame Street into the U.S. Olympic Family,” Peter Zeytoonjian, USOC managing director of direct marketing, consumer products and events, said in a statement. “Thanks to Elmo, Abby and Grover — whose special appearances at USA House during the London 2012 Olympic Games helped catalyze discussions for this partnership — now even the youngest fans will be able to show their support for Team USA through this endearing Team USA, Sesame Workshop endeavor.”

Sesame Street will participate in the USOC’s full Road to Sochi Tour presented by Liberty Mutual Insurance, a 13-stop interactive sports event that traveling throughout the country. At each tour stop, Sesame Street will have a co-branded interactive family tent; a costumed character Elmo will make special appearances at select stops.

The Road to Sochi Tour presented by Liberty Mutual hits Dallas this weekend (Dec. 7-8) and will run through the final stop, in New York's Grand Central Terminal, on Feb. 23. (Full Tour schedule here.)

According to Maura Regan, svp and GM-global consumer products for Sesame Workshop, “This unique venture with the United States Olympic Committee is a wonderful way to reinforce important lessons like healthy habits, good sportsmanship, and teamwork – concepts Sesame Street has delivered for over four decades to millions of children,” said . “This new, delightful Sesame Street content will bring together the U.S. Olympic Family with children and families around the country.”

Official Team USA domestic partners include 24 Hour Fitness, Anheuser-Busch (Budweiser) AT&T, BMW America, BP, Chobani, Citi, Deloitte, The Hartford, Hilton, Kelloggs, Liberty Mutual, Nike, Oakley, Smucker's, AmeriTrade and United.

Back to Sochi 2014

Back to Home Page