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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

• NBC Olympics will debut Olympic Ice Presented by Toyota, a live, daily figure skating show airing nightly (7 PM ET) on NBCSN beginning Feb. 10 and continuing through Feb. 24. Live Olympic figure skating competition will follow the show in primetime. NBCOlympics.com and the NBC Sports app will present a digital-exclusive version of Olympic Ice Presented by Toyota immediately following prime-time coverage beginning Feb. 8.

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Which Team Will Win Overwatch League 2018?
 
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KEEPING SCORE

Top NBA All-Star Game Votes (To Date)
Eastern Conference
1.  Giannis Antetokounmpo (MIL) 863,416
2.  LeBron James (CLE) 856,080
3.  Kyrie Irving (BOS) 802,834
4.  Joel Embiid (PHI) 433,161
5. Kristaps Porzingis (NYK) 359,459
6.  DeMar DeRozan (TOR) 259,368
7.  Victor Oladipo (IND) 251,886
8.  Kevin Love (CLE) 221,969
9.  Ben Simmons (PHI) 210,085
10. John Wall (WAS) 175,990
Western Conference
1. Kevin Durant (GSW) 767,402
2. Stephen Curry (GSW) 735,115
3. James Harden (HOU) 602,040
4. Russell Westbrook (OKC) 438,469
5. Klay Thompson (GSW) 359,442
6. DeMarcus Cousins (NOP) 356,340
7. Draymond Green (GSW) 325,612
8. Manu Ginobili (SAS) 231,460
9. Kawhi Leonard (SAS) 212,650
10. Carmelo Anthony (OKC) 194,239

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

BUY SELL

Top-Selling NFL Jerseys By Team 2017 At Dick’s Sporting Goods
1. Dallas Cowboys
2. New England Patriots
3. Pittsburgh Steelers
4. Philadelphia Eagles
5. Denver Broncos
6. Carolina Panthers
7. New York Giants
8. Seattle Seahawks
9. Atlanta Falcons
10. Cincinnati Bengals
11. Houston Texans
12. Minnesota Vikings
13. Detroit Lions
14. Chicago Bears
15. Green Bay Packers
16. Oakland Raiders
17. Kansas City Chiefs
18. Baltimore Ravens
19. Washington Redskins
20. Arizona Cardinals

SOURCE: DICK'S SPORTING GOODS

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United: USA 'Superheroes' Aussie Open Ads Below

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CFB Title Games '21-24
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Nov152017

The Hartford Launches ‘I Will’ Campaign To Support Athletes, ’18 Winter Paralympics

By Barry Janoff

November 15, 2017: Insurance company The Hartford has been a sponsor of athletes with disabilities since 1994, becoming a founding partner of U.S. Paralympics and the U.S. Olympic Committee in 2003  as the “official disability insurance sponsor of the U.S. Paralympics.”

In anticipation of the 2018 Winter Paralympics this March 9-18, The Hartford has unveiled a multi-platform campaign under the umbrella theme, “I Will,” which features Paralympic athletes who are part of Team Hartford.

An anchor spot, “Believe In The Will To Prevail,” shows members of Team Hartford training and competing.

According to The Hartford, these athletes “personify the energy, confidence and optimism that drive achievement, and remind us that ability and the will to prevail lives within each of us.”

The Team Hartford roster includes: Keith Gabel (snowboarding), Andrew Kurka (skiing), Oksana Masters (Nordic skiing), Mike Shea (snowboarding) and Evan Strong (snowboarding).

The Team Hartford U.S. Paralympic athletes will be prominently showcased through a number of "inspiring messages and stories that show their personal journeys."

Support includes print, digital and social media.

“The ‘will to prevail’ is a powerful message — one that we all connect to,” Kathy Bromage, CMO and chief communications officer for The Hartford, said in a statement. “We have more than 20 million customers, many of whom we help overcome challenges every day.

“We are honored to have five athletes join Team Hartford to help highlight the importance of pushing forward in the face of adversity and help to encourage everyone to find their own will to prevail.”

According to The Hartford, the new campaign demonstrates the company’s “continued belief in the transformative power of the human spirit to overcome unexpected adversity. “

Through the campaign, The Hartford said it would “urge people to celebrate the idea that it’s possible to see challenges as opportunities to succeed."

In the spot, athlete comments are interspersed with that of a voiceover. “I will do what it takes. I will find a way. I will keep going no matter what. I will succeed.”

“Inside all of us is the will to prevail. It drives our U.S. Paralympians. It drives us in helping over 20 million Americans overcome challenges every day.”

When the athletes say,” I will defy the odds,” the voiceover replies, “He will. We will. Will you?” (See the full spot here.)

Earlier this week, The Hartford has received a perfect score of 100% on the 2018 Corporate Equality Index, a national benchmarking survey and report on corporate policies and practices related to LGBTQ workplace equality, administered by the Human Rights Campaign Foundation. This marks the tenth year The Hartford has received this recognition.

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