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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

R2: 'Heroes Evolved' Trending Game Ads Below

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jul242017

Siri Is In Trouble: Who Ya Gonna Call? Dwayne 'The Rock' Johnson To The Rescue

By Barry Janoff

July 24, 2017: According to a new report from data measurement and consulting firm Verto Analytics, usage of personal assistants apps – apps that use artificial intelligence, machine learning and cloud-based natural language processes to accomplish everyday tasks (i.e. messaging, navigation, accessing entertainment content, searching information) — has shown “spotty growth and even some decline among consumers.”

According to the San Francisco-based firm, "While some personal assistant apps have seen some major user growth, in general, this sector has experienced stagnation and even a decrease in users among certain apps like Siri . . . Phone-based personal assistant apps, such as Siri and S-Voice, are slowly falling in popularity . . . "

Although Apple’s Siri still is the most-used of the lot — 41 million vs. 23 million for Samsung S Voice and 20 million for Google Text-To-Speech — between May 2016 and May 2017 Siri’s active user base declined by 7.3 million monthly users, per Verto Analytics.

This news, combined with the release of iPhone 8 later this year, seems to have put Apple on the defense regarding its outgoing iPhone 7 and the decline in popularity of Siri.

Who better to stem the tide, or at least stop the bleeding, than Dwayne "The Rock" Johnson.

The former WWE star is among the most popular and highest paid actors in Hollywood. He earned an estimated $65 million over the past year (including The Fate of the Furious, Moana, Baywatch and HBO’s Ballers, plus his own production company, Seven Bucks), according to Forbes.

His legion includes 90.6 million followers on Instagram, more than 57.4 million followers on Facebook and11.6 million on Twitter.

In a new "film" that runs nearly four minutes, "iPhone 7: The Rock x Siri Dominate the Day" (Hungry Man Productions) Johnson uses Siri to show us how he has become one of Hollywood’s busiest people.

"You should never, ever, under any circumstances, underestimate how much Dwayne Johnson can get done in a day with Siri," according to Apple.

As The Rock himself touted on social media, "I partnered with #Apple to make the BIGGEST, COOLEST, CRAZIEST, DOPEST, MOST OVER THE TOP, FUNNEST (is that even a word?) movie ever. And I have the greatest co-star of all time — #SIRI."

Apple will use segments of the long-form to run as ads.

"I make movies for the world to enjoy and we also made this one to motivate you to get out there and get the job done,” according to The Rock. “I want you to watch it, have fun with it and then go LIVE IT."

Although he is constantly using Siri in this film, Johnson does not fit the profile of a "personal assistant ‘super user’ — someone who spends more than twice as much time on this category of apps as the average consumer." According to Verto Analytics, that would be a 52-year old female who spends 1.5 hours per month on personal assistant apps.

None the less, the film itself, like Johnson, is non-stop action. He already is multi-tasking when he says, "Hey, Siri, read my schedule."

"You have 25 appointments at 7:15, then at 7:20 . . . "

A news report on TV talks about The Rock: "Can he do more? Experts say no."

To Johnson, "That sounds like a challenge."

"You should never, ever, under any circumstances, underestimate how much Dwayne Johnson can get done in a day with Siri."

With his iPhone and Siri for companionship, he orders a Lyft ride to LAX (driving the car himself), commandeers an airplane and flies it to Rome (so he help repair Michelangelo’s painting on the ceiling of the Sistine Chapel), heads to Japan to discuss his new fashion line (which he helps to present on the catwalk), cooks a meal with renowned chef Ludo Lefebvre, practices music on his Chinese zither, manages to take a rocket into space (where he uses his iPhone to take a selfie) and returns to Hollywood to film the closing scene in his latest action movie.”

"Glad to be back,” he says. “I have a lot to do."

"So much fun," he wrote on his social media platforms. "Happy the world is digging the campaign. We're just getting started. So much fun."

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