Top
NEWS REAL
• In response to the mass shooting that occurred in the early hours of August 4, 2019, The Dayton Foundation has established the Dayton Oregon District Tragedy Fund.

• NBC Sports Group and World Rugby today signed a four-year partnership to exclusively present the HSBC World Rugby Sevens Series across NBC Sports platforms in the U.S. through 2023. The HSBC Sevens Series was an NBC Sports property from 2010-2016.

• ESPN, X Games and MLB said that four more MLB clubs have joined the Shred Hate initiative, described as a “multi-faceted, innovative bullying prevention program striving to put an end to bullying in schools by encouraging youth to choose kindness.

The Boston Red Sox, New York Mets, New York Yankees and Oakland A’s will “support Shred Hate bullying prevention efforts and have the No Bully methodology implemented within select schools in their markets throughout the 2019-2020 academic year.”

The Los Angeles Dodgers and Pittsburgh Pirates are returning to the initiative for a second consecutive year. Other MLB clubs have also been part of the initiative, which launched in 2017.

• The Museum of Ice Cream — a hands-on destination that serves homemade ice cream and offers such activities as cookie carousel to a slide that leads into a pool filled with rainbow sprinkles — will add to its original (2016) San Francisco location with the opening of a second location, in New York City’s Soho (555 Broadway), spanning almost 25,000 square feet over three floors.

• On the same day that Naomi Osaka was named the No. 1 seed for the upcoming U.S. Open, the two-time Grand Slam winner has signed a deal with Hyperice, a recovery and performance technology brand that specializes in vibration and percussion fitness devices. She joins such athletes as Blake Griffin and Lindsey Vonn on the roster. Full story here.
 

• Kellogg's Frosted Flakes has signed a deal to become title sponsor for the renamed Tony the Tiger Sun Bowl.  The postseason CFB game will feature teams from the ACC and Pac-12 in the Sun Bowl, El Paso, Texas, on Dec. 31, 2019, and will air for the 52nd consecutive year on CBS. The game was known as the Hyundai Bowl from 2010-18.

• The NFL said the Pro Bowl would return to Orlando's Camping Ground Stadium for the fourth successive year, scheduled for Jan. 26, 2020. It will air live on ESPN and ESPN Deportes and be simulcast on ABC (3 PM ET). Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

XFL Teams (scheduled to begin play Februty 2020)

• Dallas Renegades
Globe Life Park

• Houston Roughnecks
TDECU Stadium

• Los Angeles Wildcats
Dignity Health Sports Park

• New York Guardians
MetLife Stadium

• St. Louis Battlehawks
The Dome

• Seattle Dragons
CenturyLink Field

• Tampa Bay Vipers
Raymond James Stadium

• Washington DC Defenders
Audi Field

KEEPING SCORE

The 32 men and 32 women who will be seeded in the singles draws at the 2019 U.S. Open (Aug. 26-Sept. 8) have named by the USTA:

U.S. Open Men’s Top Ten Seeds
1. Novak Djokovic, Serbia
2. Rafael Nadal, Spain
3. Roger Federer, Switzerland
4. Dominic Thiem, Austria
5. Daniil Medvedev, Russia
6. Alexander Zverev, Germany
7. Kei Nishikori, Japan
8. Stefanos Tsitsipas, Greece
9. Karen Khachanov, Russia
10. Roberto Bautista Agut, Spain

U.S. Open Women’s Top Ten Seeds
1. Naomi Osaka, Japan
2. Ashleigh Barty, Australia
3. Karolina Pliskova, Czech Republic
4. Simona Halep, Romania
5. Elina Svitolina, Ukraine
6. Petra Kvitova, Czech Republic
7. Kiki Bertens, Netherlands
8. Serena Williams, United States
9. Aryna Sabalenka, Belarus
10. Madison Keys, United States

BUY SELL

Weekend Box Office Aug. 23-25
1. Angel Has Fallen $21.3M
2. Good Boys $11.8M
3. Overcomer $8.2M
4. The Lion King $8.2M
5. Hobbs & Shaw $8.1M
6. Ready or Not $7.8M
7. Angry Birds 2 $6.4M
8. Scary Stories $6M
9. Dora and the Lost City of Gold $5.2M
10. Once Upon a Time in Hollywood $5M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

8-3-19 El Paso Relief Fund See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Feb172010

Tiger Woods Speaks, But Will His Voice Resonate With Marketers, Fans?

EA Sports released 'Tiger Woods PGA Tour Online' after Woods' troubles became public knowledge.By Barry Janoff
Executive Editor

February 17, 2010: Tiger Woods, the embattled pro golfer who has not been seen in public since his car accident on Thanksgiving Day opened a Pandora's box of infidelity and sexual liaisons, will speak to the media for the first time on Friday, Feb. 19 at an invitation-only event. The meeting — which Woods' representatives emphatically expressed would not be a press conference — will take place at the TPC Sawgrass clubhouse in Ponte Vedra Beach, Fla., which also is home to PGA Tour headquarters. PGATour.com will stream the statement live.

The event adds fuel to the fire that Woods' could return to active play a few weeks before The Masters April 8-12. The companies contacted by NYSportsJournalism with which Woods still has endorsement deals indicated they continue to support him; none indicated they would have representatives at the meeting. One company, requesting anonymity, said, "This is not about marketing. This is about Tiger getting his life in order. Marketing will come [later]." The event will take place while the World Golf Championships-Accenture Match Play Championship is being held this week in Arizona. Accenture and AT&T both severed ties with Woods when his indiscretions became public knowledge.

Woods in a Tag Heuer ad."Our position [regarding Tiger Woods] remains the same," Beth Gast, global public relations manager for Nike, wrote in an e-mail to NYSportsJournalism. "Nike fully supports Tiger and his family through this difficult time. We respect his privacy. We look forward to him returning to golf."

Woods' agent, Mark Steinberg of IMG, and Woods' spokesman, Glenn Greenspan, informed such media outlets as AP, Bloomberg, ESPN and Golf Channel of the press meeting before releasing an official statement that appeared at PGATour.com and on Woods' official Web site.

"Tiger Woods will be speaking to a small group of friends, colleagues and close associates at 11 a.m. (EST) Friday [when he] plans to discuss his past and his future and he intends to apologize for his behavior," Steinberg wrote in his statement. Steinberg stressed that Woods would not take any questions. "This is not a press conference. This will not be an open media event."

The small group of media invited include AP, Reuters and Bloomberg. The Golf Writers Assn. of America also will recommend a pool reporter. A network pool camera will provide coverage. A room is being made available at the nearby  Sawgrass Marriott conference center for credentialed reporters to watch his talk on the televised feed. PGA Tour commissioner Tim Finchem, who helped to set up the event, will also be in attendance.

Steinberg said in his statement that Woods' "plans to discuss his past and his future and he intends to apologize for his behavior.”

Gatorade's 'Tiger Foucs' line had already been pulled.Woods was earning about $90 million annually in endorsements before the accident and his fall from grace. Accenture and AT&T both said they would cut ties with him. Gatorade, which had already discontinued its Tiger Focus line, Tag Heuer and Gillette said they would remain marketing partners with Woods but would not plan any new activations. EA Sports was the only company among his marketing partners to move ahead with a new product, Tiger Woods PGA Tour Online. Other marketing partners include NetJets and TLC Vision.

Analysts don't expect him to sign new deals for some time after his return to the PGA Tour. At this point, with the damage to his career seemingly having plateaued, it is unlikely he would lose any more of his current partners.

"While Tiger feels that what happened is fundamentally a matter between he and his wife, he also recognizes that he has hurt and let down a lot of other people who were close to him," Steinberg said in his statement." He also let down his fans. He wants to begin the process of making amends and that's what he's going to discuss. This is all about the next step. He's looking forward to it."

Even With His Fall, Woods Still Tops The Power 100

Why Cutting Marketing Ties With Tiger Woods Is Bad Business

Woods Gets Tagged By Tag Heuer, But The 2010 Watch For His Return Is On

Tiger Woods' Numbers Still On Par With Marketing Partners

Back to Home Page