Top
NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Jan132016

Top Sports Marketers Of The Year 2015: NFL Goes For Gold At Super Bowl 50

VOTE HERE

By the Staff of NYSportsJournalism.com

January 12, 2016: The NFL is dealing with serious issues involving concussions, player health, PEDs, domestic violence and child abuse.

The NFL in 2015 also put together an historic effort for an historic game: Super Bowl 50.

The NFL launched a year-long celebration for Super Bowl 50 involving current and past players, coaches and teams, along with multi-platform marketing support from the league and its partners.

The plans were first visible during the NFL Draft, April 30-May 2 in Chicago. During the Draft, prospects and former players entered Auditorium Theatre on a gold carpet and players wore a New Era cap emblazoned with a gold shield along with their new team logo when they are drafted. Support also included a Super Bowl Museum and "gold-themed promotions" in Chicago.

The pre-season Pro Football Hall of Fame Game in Canton, Ohio, on Aug. 9 featured the Minnesota Vikings and Pittsburgh Steelers, a rematch of Super Bowl IX, followed during the regular season with 19 rematches of previous Super Bowls.

Throughout the 2015 season, a golden Super Bowl 50 logo was on the field at every game, and the 50-yard line numerals and NFL shield logo at every stadium were gold.  

Beginning in Week 7 of the season, sideline apparel from Nike and New Era featured team logos on select sideline pieces and all caps outlined in gold.

Under an "On The Fifty" platform, the league linked the previous 49 Super Bowls with Super Bowl 50 by "celebrating the teams, players, coaches, fans and communities that have been a part of those games."

Merchandise representing previous Super Bowls hit stores in October.

Among the activations was a Super Bowl High School Honor Roll. High schools from which players and/or coaches have graduated and later appeared in a Super Bowl received a commemorative golden football produced by Wilson, presenedt where possible by the players or coaches themselves.

Super Bowl Homecomings saw previous Super Bowl teams honored through various activations by each respective city.

The 43 previous Super Bowl MVPs were celebrated all season, which will culminate at Super Bowl 50 when they will be recognized on-field. "MVPs will be an integral part of the Super Bowl High School Honor Roll and the Super Bowl Homecoming programs," according to the league.

At the Pro Bowl, scheduled for Jan. 31, 2016 in Hawaii, uniforms worn by Pro Bowl players will incorporate gold and other activations will promote Super Bowl 50 on Feb. 7, 2016 in Levi’s Stadium, home venue for the San Francisco 49ers.

A gold 50 appeared alongside the Vince Lombardi Trophy, designed by Tiffany, all year. It will be presented to the Super Bowl champions at the MVP and head coach press conference the morning following the game.

Each number is cast in bronze, plated in 18 kt gold and weighs nearly 33 lbs.

Back to Top Sports Marketers of the Year 2015

Back to Home Page

VOTE HERE