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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Mar072017

Topps All In With World Baseball Classic With Topps Now, Game-Used Cards

By Barry Janoff

March 6, 2017: Coming off a season in which its Topps Now platform exceed first-year expectations, Topps is embracing its role as an official partner with MLB by creating the premiere Topps Now cards for the World Baseball Classic.

Via Topps Now, people are able to order an unlimited number of cards, usually within 24 hours of their availability, which Topps produces on-demand. The cards are delivered in days, as opposed to traditional methods where new cards are not available until the following season’s sets.

The first Topps Now WBC items include three cards of Israel’s 2-1 extra-inning win over Korea on March 6.

The WBC Topps Now program will offer "daily cards of the top highlights as they happen for just a 24-hour window. Once the window closes, the cards will no longer be available on Topps.com."

Topps plans to create team sets when the quarterfinal round begins, with a bonus card offered for each team as they progress through the bracket.

The strategy is similar to Topps Now team sets created for the 2016 MLB post-season, including more than 9,000 sets sold commemorating the Chicago Cubs World Series victory.

In addition, Topps Now will create cards in Spanish to highlight players from predominantly Spanish-speaking countries playing in the WBC.

Topps said it would also acquire WBC game-used items to be used in cards, such as game bases, baseballs and jerseys.

Topps Now, which launched at the start of the 2016 season, surpassed 500,000 cards sold in the first year, "exceeding the expectations of the program and helping to re-engage thousands of fans, especially millennials, with the Topps brand," according to the trading card and memorabilia company.

Topps Now also include MLS, UFC, WWE and the English Premier League.

A Topps Now card depicting Ichiro Suzuki’s 3,000th career MLB hit (a triple for the Miami Marlins on Aug. 7 against the Colorado Rockies) had the one-day sales record of more than 11,550 cards sold, per the company.

"We’re excited for the progression of the Topps Now program and bringing these cards to a wider audience of baseball fans," David Leiner, GM and vp-North American Sports and Entertainment Division for Topps, said in a statement. "This program has been a lot of fun since its inception to see what great moments and milestones we can capture on cards.

"The World Baseball Classic is a natural fit because it offers great plays from international stars, and there are also players whose cards you might not be able to get anywhere else," said Leiner.


The WBC tournament runs now through March 22, with semi-finals and final games set for Dodger Stadium in Los Angeles.

Topps Reaches 500K Topps Now Milestone

Marketers Come To Bat For World Baseball Classic

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