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What Are You Watching In April 2018
 
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QUICK HITS

• Reebok has named Melanie Boulden vp-marketing to lead Reebok’s global marketing strategy and execution. Boulden was most recently svp-global marketing for Crayola. “What’s most exciting is that Reebok today is a brand with a truly inspirational message and purpose,” said Boulden.

• The Kansas City Chiefs and Los Angeles Rams will play in Estadio Azteca, Mexico City, on Monday Night Football, Nov. 19 (8:30 PM ET) on ESPN.

• Jon Gruden’s first game as head coach for the Oakland Raiders in 2018 after spending the past nine seasons as ESPN’s Monday Night Football analyst, will be Sept. 10 on ESPN’s Monday Night Football. This will also be the first Monday Night Football game in Oakland since the opening week of the 2012 NFL season.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Mar112010

Toyota Renews NFL Marketing Deal With Peyton Manning's Indanapolis Colts

Colts' owner Jim Irsay (L), Andy Mohr of the Indiana Dealers Assn. and Colts cheerleaders celebrate the new deal. (Photo: Colts/Toyota/PRNewswire)March 11, 2010: Given its current situation regarding massive recalls and challenged public opinions, Toyota is seeking any silver lining amidst the clouds. The beleaguered automaker has found one, unveiling a three-year extension to his alliance with the NFL's Indianapolis Colts.

The deal maintains the automaker's status as "official vehicle" of the Colts. Led by quarterback Peyton Manning, the Colts won the AFC championship this past season but lost in Super Bowl XLIV to the New Orleans Saints. The contract  expires at the conclusion of the Colts' 2012-13 season. Financial terms were not disclosed.

Under terms of the deal, Toyota vehicles will be displayed at all entrances to Lucas Oil Stadium, home of the Colts, as well as a special Toyota Zone seating area in the stadium's Northeast corner. Promotional elements of the program include sponsorship of the starting line-up announcements, as well as Tri-vision, Jumbotron and concourse signage. Toyota ads will also be aired during the full season on radio and pre-season on TV.

Toyota said it has a large manufacturing presence in Indiana, with a plant in Princeton (Gibson County) that produces the Highlander, Sienna and Sequoia. The Toyota Camry is assembled in Lafayette by SIA.

"Our Central Indiana Toyota dealers are excited to be extending this partnership with the Indianapolis Colts," Michael Rocco, GM of Toyota's Chicago region, said in a statement. "This past season was fantastic for Toyota because we were given the opportunity to promote our world-class vehicles and manufacturing presence in the state of Indiana, while supporting the Colts' historic march to the Super Bowl."

According to Jim Irsay, Indianapolis Colts Owner and CEO, "We are absolutely thrilled to extend our partnership with Toyota. We take pride knowing that Colts fans are helping manufacture several Toyota models right here on our home turf in Princeton and Lafayette, Indiana."

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