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NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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COLLEGE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Friday
Jan042019

Intuit Turbo, First Sponsor For NFL AFC-NFC Title Games, Heading To Super Bowl

NYSJ Sports-Entertainment Business News Service

January 4, 2019: In what was called a ground-breaking alliance, the NFL has signed Intuit as presenting sponsor for both the AFC and NFC Championship Games, a first in league history.

Intuit, the league’s official sponsor for financial and accounting software and tax preparation services since mid-December, will also air creative during Super Bowl LIII Feb. 3 on CBS, the company’s sixth consecutive appearance in the Big Game.

Financial terms of the multi-year deal were not shared.

"We're proud to have Intuit as the NFL's first-ever presenting sponsor for both AFC and NFC Championship games,” Renie Anderson, svp-NFL partnerships, sponsorship and consumer products, said via the league.

"Intuit has a longstanding reputation as a leader in the financial and accounting software industry that NFL fans recognize and trust this time of year."

Intuit Inc. products include TurboTax, QuickBooks and Mint. The alliance comes as tax season is getting underway.

Intuit TurboTax Live will be the presenting brand for the NFC and AFC championship games on Jan. 20 on Fox (3 PM ET) and CBS (6:30 PM ET), respectively.

TurboTax Live branding will be featured during both games as well as within “ancillary programming and content across league broadcast and digital media platforms.”

Though a first for the NFL, other U.S. sports have already had presenting partners for their post-season games, including MLB, the NBA and MLS, as well as the NCAA football National Championship.

Intuit and the NFL said they would also create programs to “help current and former players prosper through the NFL Player Engagement and NFL Legends communities.”

According to Mary-Ann Somers, chief growth officer for Intuit's Consumer Group, ”Americans work hard for their money and at Intuit we want to help them find and save more of it.

“As an official sponsor of the NFL, we have a unique opportunity to reach a highly engaged audience with solutions to help them prosper during the height of tax season."

Super Bowl

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