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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

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CFB Title Games '21-24
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Saturday
Jan302016

Turner Moves eSports Play, Marketing To Next Level With Launch Of eSports League

By Barry Janoff

January 29, 2016: The plan for an eSports League unveiled by Turner Broadcasting and WME | IMG this past September finally has a play date.

Turner and WME | IMG said this week that its eLeague would make its debut on May 24, with live event coverage featuring Valve’s Counter-Strike: Global Offensive.

Tournament coverage, from Turner Studios in Atlanta, will  cover ten weeks, scheduled to include a six-week regular season then, following by bye week,a one-week "last chance" qualifier round and two weeks of playoffs.

The tournament is scheduled to culminate with the semifinals on July 29 (10 PM ET) and the Global Championship best-of-three match on July 30 (4 PM ET).

Turner is expected to support with multi-media marketing, including TV, tie-ins with other Turner sports properties such as NBA on TNT and Inside the NBA, the upcoming coverage (with CBS) of NCAA March Madness, Internet and social media.

eLeague competition will also have live event coverage across digital platforms (Tuesday through Thursday) and a three-hour Friday night showcase via TBS (and digital platforms).

“eSports is one of the fastest growing entertainment genres among young adults around the world,” Lenny Daniels, president for Turner Sports, said regarding the formation of the Turner-WME | IMG alliance. “We’re looking forward to creating a tremendous live event atmosphere, leveraging the infrastructure and expertise within Turner Studios, and presenting the competitions in an innovative way throughout our portfolio of leading brands.”

Domestically, the eSports audience is currently 32 million people with anticipated growth to more than 50 million by 2017, with more than half of adult eSports viewers younger than 35 years old, according to Turner and WME | IMG.

Global eSports viewership is more than 226 million people, with the total expected to climb to 323 million by 2018, per NewZoo, San Francisco, a global market research and predictive analytics firm with a primary focus on games and mobil.

WME | IMG said that its eSports business "operates as a full-service team management, marketing and representation firm with specialties in brand consulting, digital and live event management, marketing and licensing."

Among the non-endemic brands aligned with eSports are Coca-Cola, Intel, Nissan and T-Mobile.

eSports revenues totaled $194 million in 2014 and are predicted to reach $278 million in 2015 and are estimated to grow to $765 million in 2018, according to The Global Growth of Esports, a study released last year from NewZoo.

“The eSports environment is purpose-built for a generation that consumes content across multiple platforms and seeks unique live experiences,” said Mark Shapiro, chief content officer for WME | IMG. “We’re proud to be partnering with Turner to give competitive gaming a first-of-its-kind platform to meet the needs of the industry’s growing fan base and attract new audiences around the world.”

“We’re looking forward to creating a tremendous live event atmosphere, leveraging the infrastructure and expertise within Turner Studios."

According to Turner and WME | IMG, "Since its introduction, the Counter-Strike franchise has been the very definition of the competitive first-person shooter category in eSports. In recent years, the game has exploded in popularity and reach, with competitions selling out stadiums and setting new viewership records on streaming platforms. Millions of players log on to the Steam Platform each month to see if they’ve got what it takes.

Counter-Strike: Global Offensive will "now take competitive video games, and eSports, to the next tier with the introduction of the eLeague," according to Turner and WME | IMG

eSports Gets Boost From Turner eLeague Plan

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