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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Mar022017

Twitter Builds eSports Platform With Live-Stream ESL, DreamHack Events

Special to NYSportsJournalism.com

March 2, 2017: Twitter has had live-streaming deals with the NFL, NBA, MLB and NHL.

Now comes a live-streaming deal that takes Twitter into the burgeoning world of eSports.

Twitter said it has partnered with leading eSports companies ESL and DreamHack to live-stream events and original content in 2017, encompassing some 1,500 hours of content.

Among the more than 15 currently planned events are the  ESL One, Intel Extreme Masters (IEM) and DreamHack events, which will be live streamed globally on Twitter and connected devices.

The Intel Extreme Masters Katowice, Poland (March 4) will be the first tournament to be live streamed on Twitter through the deal.

ESL said it would produce live original content for Twitter, including a weekly 30-minute show featuring highlights and behind-the-scenes footage.

"eSports is growing at a rapid pace and we see this collaboration as a way to tap into the engaged audience of gamers that are already using Twitter as a primary source of content," Anthony Noto, COO for Twitter, said in a statement. "By partnering with the leading eSports companies like ESL and DreamHack, we look forward to bringing the best of eSports live video and conversation together on Twitter."

ESL oversees branded international and national leagues and tournaments such as the Intel Extreme Masters, ESL One and ESL National Championship, as well as grassroots amateur cups, leagues and matchmaking systems.

The number of eSports participants globally will reach 58.4 million this year, up from 49.8 million in 2016; the global eSports audience will reach 385 million in 2017, up from about 256 million this past year; and the eSports economy predicted to grow to $696 million in 2017 for year-on-year increase of 41.3%.

Longer-term, eSports revenues will near $1.5 billion by 2020, according to the just released 2017 Global Esports Market Report from research and consulting firm NewZoo, San Francisco.

With a growing number of brands attaching themselves to eSports leagues, players and competitions, sponsorship will reach $266.3 million worldwide in 2017 and advertising will top $155 million, according to NewZoo.

"Sponsorship is the largest revenue stream and will grow to $655 million by 2020. New brands, especially non-endemic brands, entering eSports will drive the growth in sponsorship revenues in the coming years. Advertising generates the second most revenues and will grow to $224 million by 2020," per the 2017 Global Esports Market Report.

The playing field that already includes such companies as Coca-Cola, Taco Bell, Buffalo Wild Wings, Slim Jim, Mountain Dew, Bud Light, Domino’s Pizza, Snickers, Ford, Hyundai, Audi, Gillette, Mobile, Axe and Turtle Wax.

NewZoo sees "even more major non-endemic brands (signing) big sponsorship deals with teams, leagues, and events."

"eSports is growing at a rapid pace and we see this as a way to tap into the engaged audience of gamers already using Twitter as a primary source of content."

According to Johannes Schiefer, vp-social media & editorial for ESL, "eSports fans are endemic to digital and this partnership with Twitter expands ESL's reach for all of our major tournaments for fans around the globe.

"Intel Extreme Masters Katowice is our most anticipated live event, and we are excited to bring premier content from this tournament and beyond to more fans in a premium experience," said Schiefer.

DreamHack, a division of international digital entertainment group MTG, creates computer festivals worldwide. DreamHack's core, and origin is the LAN party, with the two major festivals in Sweden, DreamHack Summer in June and DreamHack Winter (November). DreamHack also arranges festivals, events and competitions in several locations in Europe and North America.

"Twitter is a very strong esports platform, where many of our fans and followers already engage with DreamHack events," Marcus Lindmark, CEO & president for DreamHack, said a statement. "This will be a shortcut for fans, as they can both watch and engage on the platform at the same time."

DreamHack’s upcoming schedule includes events include Austin (April 28-30), France (May 6-8), Sweden ((June 17-29), Spain (July 13-16) and Atlanta (July 21-23).

Report: eSports To Impact 1.8B People, Accelerate Revenue To $1.5B By 2020

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