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deal w O via the NFL Players Inc. licensing- unit. "Since partnering in 2013, and have helped nearly 1,000 players connect with hundreds of brands to share campaigns, reaching more than 1 billion fans worldwide."

• The has named Shenzhen, as the host city for 2019-2028, a deal that includes the building of a 12K-seat venue, and doubling the prize money to $14M for the Top 8 singles players and Top 8 doubles teams.

• Overwatch League said that its first week of competition drew more than 10 million viewers via Twitch, MLG, and Chinese streaming partners ZhanQi TV, NetEase CC and Panda TV. Opening day had an average audience per minute of 408,000.

• Coca-Cola, International Speedway Corp. and Nascar have signed an extension to their partnerships under which Coca-Cola, would "continue its deep-rooted history in the sport by engaging racing fans across Nascar’s three national series and 12 ISC-operated race tracks" and events including the Coca-Cola 600 and the Coca-Cola 400. Coca-Cola-sponsored drivers include Austin Dillon, Denny Hamlin, Kyle Larson, Joey Logano, Ryan Newman, Daniel Suarez and Darrell “Bubba” Wallace Jr. Coca-Cola said it "has been involved with stock car racing for 50 years," and became an official partner with Nascar in 1998.

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Most Popular NBA Jerseys (Oct.-Dec. 2017)
1. Stephen Curry, Golden State Warriors
2. LeBron James, Cleveland Cavaliers
3. Kevin Durant, Golden State Warriors
4. Giannis Antetokounmpo, Milwaukee Bucks
5. Kristaps Porzingis, New York Knicks
6. Joel Embiid, Philadelphia 76ers
7. Russell Westbrook, Oklahoma City Thunder
8. Ben Simmons, Philadelphia 76ers
9. Kawhi Leonard, San Antonio Spurs
10. James Harden, Houston Rockets
11. Lonzo Ball, Los Angeles Lakers
12. Kyrie Irving, Boston Celtics
13. Klay Thompson, Golden State Warriors
14. Damian Lillard, Portland Trail Blazers
15. Jimmy Butler, Minnesota Timberwolves

Most Popular Team Merchandise
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. New York Knicks
6. Milwaukee Bucks
7. Boston Celtics
8. San Antonio Spurs
9. Chicago Bulls
10. Oklahoma City Thunder
Source: NBAStore.com

The 67th NBA All-Star Game will take place on Sunday, Feb. 18 at Staples Center in Los Angeles. TNT will televise (8 PM ET)

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2018 NBA All-Star Game

East Starters: Giannis Antetokounmpo, DeMar DeRozan, Kyrie Irving, LeBron James, Joel Embiid
West Starters: Kevin Durant, Stephen Curry, Anthony Davis, James Harden, DeMarcus Cousins
The All-Star teams will still feature 12 players from each conference, but the captains — James and Curry — will select the team rosters without regard for conference affiliation.

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Saturday
May132017

Twitter Building NFL Presence With News, Live Shows, Highlights, Game Day Analysis 

Special to NYSportsJournalism.com

May 11, 2017: Twitter, in the process of ramping up its live and support sports platforms, has signed what was called "a new multi-year deal to deliver uniquely packaged official NFL video and other types of content to fans around the world daily, year-round."

Twitter, which has been working with the NFL since  2013 through the Amplify program, last year was the league’s exclusive partner in delivering a live OTT digital stream of ten Thursday Night Football games broadcast by NBC and CBS.

This year, the NFL signed Amazon Prime as its exclusive partner in that capacity.

Instead, Twitter will embark on several NFL platforms as part of the social media-based company’s over-arching sports strategy, which also includes the WNBA, MLBAM, Stadium, the PGA Tour and The Players’ Tribune; and an entertainment platform that includes Live Nation and IMG Fashion.

Among the efforts this coming season will be an NFL-produced 30-minute live digital show to air on Twitter five days per week; utilizing Periscope and Twitter there will be live pre-game access from each of the NFL’s primetime game windows, as well as other key match-ups during the season; and  highlights, breaking news and analysis on Twitter throughout the season.

"We are very excited to offer football fans around the world even more content on Twitter from the NFL," Twitter COO Anthony Noto said in a statement.

"This new multi-year collaboration will bring compelling live studio programs that discuss what's happening in the NFL, unique behind the scenes live broadcasts before games, and the best NFL highlights to Twitter, alongside the real-time NFL conversation."

According to both sides, the live digital show would be hosted by top NFL Network talent and include breaking news, game highlights, key storylines, fantasy projections, team power rankings and pre-game updates.

Starting this weekend, to coincide with the start of the 2017 campaign,Twitter for the first time will live-stream a weekly regular-season WNBA game, and will have a total of 20 games per season during 2017, 2018 and 2019.

Working with MLBAM, in addition to weekly live MLB games that stream on Twitter this season, a new three-hour weekly MLB program is live-streaming exclusively on Twitter. The “whip-around show” features live MLB game look-ins and highlights.

Regarding the NFL, according to Brian Rolapp, chief media and business officer for the league, "Twitter continues to be an important partner in accessing millions of highly engaged fans on digital media.

"We have every expectation that the new daily live show, produced by NFL Network and featuring some of our top analysts, will quickly become some of the most popular programming on Twitter."

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