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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

BUY SELL

TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NBA; "Gift of Basketball' 'Star Wars Jedi' Ads Below

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Saturday
Mar042017

Main Event: UFC Makes Itself At Home In T-Mobile Arena With 'Historic' Alliance

By Barry Janoff

March 3, 2017: Calling it "an industry first," T-Mobile Arena in Las Vegas has entered into an extended multi-year agreement that names the UFC an "anchor tenant" of the venue.

The partnership — which establishes T-Mobile Arena as UFC’s "exclusive Las Vegas arena destination" — is, according to both parties, the first time that a "global sports brand, other than a professional sports franchise, has been named as an anchor tenant for a sports and entertainment venue."

Financial details were not released.

The agreement was negotiated by UFC owners WME | IMG, LLC; Zuffa, LLC; and the ownership partners of T-Mobile Arena, Las Vegas Arena Co. partners AEG and MGM Resorts International.

The venue's only other anchor tenant to date is the NHL’s expansion Vegas Golden Knights, which begin play next season.

The alliance is relatively organic. UFC is headquartered in Las Vegas and has hosted three major events there since it opened in April 2016: UFC 200, UFC 202 and UFC 207.

A fourth event, UFC 209, took place on March 4, a day after the alliance was revealed.

“Las Vegas has always been the home of UFC, and after more than a decade it is awesome to now have a historic venue deal in the Fight Capital of the World to make it official,” Dana White, president for UFC, said during a media event to unveil the alliance and support UFC 209.

T-Mobile has a naming rights deal for ten years valued at upward of $50 million, according to industry analysts.

Other venue marketing alliances include Founding Partners Optum, Anheuser-Busch (Bud Light), Toshiba, Schneider Electric, Bank of America, Black Clover, Coca-Cola and Cox.

Venue Partners include Jack Daniels, Tequila Patron, JBL by Harman and Grey Goose.

According to Bill Hornbuckle, president for MGM Resorts International, "We have enjoyed a tremendous partnership with UFC for many years and are excited to enter into this exclusive agreement at T-Mobile Arena, a first for the industry.

"While UFC calls Las Vegas home, there are few brands as powerful globally. We look forward to welcoming visitors from around the world for years to come for the kind of spectacular events and entertainment that can only be found in this city," said Hornbuckle.

Under terms of the pact, UFC will host a minimum of four events annually and have priority scheduling for its major events, such as International Fight Week.

"While UFC calls Las Vegas home, there are few brands as powerful globally. We look forward to welcoming visitors from around the world for years to come."

Marketing support will include "headlining the welcome sign in the lobby alongside the Vegas Golden Knights, as well as concourse activations, signage and retail space."

"From day one, AEG and MGM Resorts have been committed to developing a showplace for the very best in concerts, championship sporting events, awards shows and special events that would be unrivaled not only in Las Vegas but in our industries," Todd Goldstein, chief revenue officer for AEG, said in a statement.

"There is no doubt that UFC is synonymous with the biggest and best events today that attract unprecedented international audiences on platforms of all kinds. T-Mobile Arena is truly a one-of-a-kind, world-class arena that will create the most outstanding stage and atmosphere worthy of the incredible events of all kinds UFC and WME | IMG will bring to our venue and most importantly, our fans," said Goldstein.

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