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, the official car and SUV of launch a "fully integrated and multidimensional  campaign that will communicate its 'Better Drives Us' philosophy and introduce consumers to the newest vehicles in its lineup." This will be Hyundai's 10th Super Bowl appearance in 11 years.
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are in Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which could be the 75th anniversary of the NBA event.
• The Disney Co. is acquiring major assets of 21st Century Fox for $52.4 billion. 21st Century Fox said it would spinoff "Fox Broadcasting Co., Fox Sports, Fox News, Fox Television Stations and a handful of other assets into a new company." The deal brings to Disney key assets of major properties it did not own, including Marvel's X-Men and the first movie in the Star Wars franchise (Star Wars: A New Hope). Also included is FX Networks, National Geographic, 300-plus international channels, 22 regional sports networks and Fox’s 30% stake in Hulu.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Sep092009

UFL Adds Ads To Helmets To Help Tackle Economic Challenges

September 8, 2009: The United Football League, the fledgling enterprise that begins its first season of play in October, said it has signed a deal with StubHub making the online ticket broker one of the league’s “Premiere” season foundation partners and the UFL’s exclusive corporate partner for secondary ticketing. Financial terms were not revealed.

A key part of the deal will be a StubHub logo placed prominently on the front-center bumper of the football helmets of the Florida Tuskers. The UFL said it "hopes to secure sponsors for placement on its other teams’ helmets," though not necessarily for all four of its current franchises. The name of the helmet manufacturer, Riddell, which traditionally appears on its helmets’ front-center space, will be on the back of the Tuskers’ helmets. The move comes at a time when sports teams are seeking more marketing options for ROI, including some NFL teams adding corporate logos to their practice jerseys.

"It will be on the front bumper, enough to be seen but not intrusive," said Rachel Gary, spokesperson for the UFL. "We will have other announcements for other teams but can’t say definitively that it will be for all four teams."

StubHub will also be included on on-field LED rotational signage and receive commercial inventory on the league's Versus and HDNet telecasts,where it will be promoted as the league’s preferred resale destination for fans. As part of the deal, the UFL will be featured on StubHub’s website for cross-promotions and for co-branded incentive programs which are still being finalized. Tickets for the inaugural season are on sale now and will soon also be available at StubHub.

“The UFL presents a unique and compelling opportunity for us to reach out to a new fan base in a very prominent fashion,” Danielle Maged, head of partnerships for StubHub, said in a statement. “The league offers an affordable and quality football product at a time fans are faced with difficult choices. This partnership is a natural extension of our involvement with all sports teams and leagues, and brings strong brand visibility and growth opportunity.”

According to Frank Vuono, COO of the UFL, “When seeking foundation partners for the UFL, we were looking for companies who wanted to take an integrated and innovative approach with us and StubHub more than fits this criteria. We will integrate StubHub into the overall fabric of the league by providing them with the traditional sponsorship and media elements as well as on-field and on-helmet exposure during all of our national telecasts. We have an opportunity to provide our corporate partners with a truly vertical and ambush free partnership model that is unprecedented in professional sports.”

The UFL’s “Premiere” season teams include the California Redwoods, Florida Tuskers, Las Vegas Locomotives and New York Sentinels. Several former NFL coaches and execs are with the league. Play begins Oct. 8. The title game will be played Nov. 27 in Las Vegas.

UFL Signs Jersey Deal

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