Top
NEWS REAL

• Sacramento, California's capital city, has been awarded an MLS expansion team with Sacramento Republic FC becoming the league's 29th team and beginning play in MLS in 2022. The club will build a new, $300 million, 20,100-seat soccer stadium in the downtown Railyards District. 

• Octagon and the National Women’s Soccer League have signed a multi-tier consulting partnership, in which Octagon’s Global Media Rights Consulting and Marketing divisions will "advise the NWSL on its league media rights, sponsorship, and marketing." “The growth of the NWSL over the past six years has been tremendous, and the league, its teams and players show absolutely no sign of slowing down,” Christine Franklin, SVP, Marketing, Octagon, said via the firm.

• The Professional Baseball Agreement between MLB and minor league teams expires at the end of the 2020 season. But if a new MLB proposal were to become reality, more than three dozen cities with affiliated minor league teams will lose those teams a year from now and thousands of minor league players will be out of work as well. Full story here.

• "We said there's no chance that's happening. There’s no chance we’ll even discipline him." — NBA commissioner Adam Silver regarding China’s request that the league fire Houston Rockets GM Daryl Morey

• "The losses have already been substantial. Our games are not back on the air in China as we speak, and we'll see what happens next. I don't know where we go from here. The financial consequences have been and may continue to be fairly dramatic." — NBA commissioner Adam Silver at the Time 100 Summit on Thursday regarding the league’s on-going situation with China.

• Showtime Sports will launch on Oct. 21 a weekly podcast, All The Smoke with Matt Barnes and Stephen Jackson, in which the two NBA veterans (now retired) and NBA champs (Golden State Warriors and San Antonio Spurs, respectively), will “deliver an authentic, unfiltered perspective on the most polarizing topics in and around the game of basketball.”  It will air Thursdays on the Showtime Basketball YouTube Channel. 

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 18-20
1. Maleficent: Mistress Of Evil $36M
2. Joker $29.2M
3. Zombieland 2 $26.7M
4. Addams Family $16M
5. Gemini Man $8.5M
6. Abominable $3.5M
7. Downton Abbey $3M
8. Judy $2M
9. Hustlers $2M
10. It 2 $1.5M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

The Rise Of Skywalker See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football)

NBA 2019 Opening Nights
• Oct. 22 New Orleans Pelicans vs. Toronto Raptors TNT 8 PM (ET)
• Oct. 22 Los Angeles Lakers vs. Los Angeles Clippers TNT 10:30 PM (ET)

• Oct. 23 Boston Celtics vs. Philadelphia 76ers ESPN 8 PM (ET)
• Oct. 23 Denver Nuggets vs. Portland Trail Blazers ESPN 10 PM (ET)

Thursday
Feb192015

Under Armour Adds Muhammad Ali To Roster Of Athletes, Merchandise, Marketing

By Barry Janoff

February 18, 2015: Declaring that "The most iconic figure in sports is teaming up with the most innovative brand in the game," Under Armour has signed a deal to handle a line of items from Mohammad Ali.

The multi-year agreement, signed with Authentic Brands Group LLC,  which manages Ali, will see Under Armour produce collection of Ali-branded apparel, footwear and accessories, scheduled for release in the fall.

The deal with Authentic Brands also enables the Baltimore-based footwear and apparel company to use "vintage video, photos and quotes from Ali in a marketing campaign that will launch in March.

Terms of the deal were not disclosed.

Despite having retired from boxing in the early 1980s, Ali remains a global iconic figure even to young audiences and consumers, giving Under Armour another weapon in its quest to equal and/or pass the worldwide reach of such competitors as Nike and adidas.

Ali's voice was used in a commerical from Toyota for the Camry, starring paralympic athlete Amy Purdy, that broke during Super Bowl XLIX earlier this month.

The 73-year-old Ali was diagnosed with Parkinson's disease in 1984. He held the world's heavyweight crown three times in the 1960s and 1970s, finishing his career in 1981 with a record of 56-5. His daughter, Laila, was 24-0 as a pro boxer.

"Ali is one of the most recognized and celebrated figures of all time," Glenn Silbert, vp for Under Armour, said in a statement. "[Ali has] achievements both in the boxing ring and through his dedicated humanitarian efforts around the world."

The pact has been initiated with a limited-edition UA x Muhammad Ali T-shirt available at Under Armour's Web site and retail locations ($34.99).

"We see in the Under Armour brand a similar spirit and drive that pushed Muhammad to be such a groundbreaking force."

"We are truly flattered to have Under Armour pay homage to Muhammad in such a significant way," Ali's wife, Lonnie Ali, said in a statement. "We see in the Under Armour brand a similar spirit and drive that pushed Muhammad to be such a groundbreaking force."

Ali has other lines of clothing, throwback apparel, posters and other goods at his own Web site.

Under Armour already has had a collection of items from iconic boxers in collaboration with Roots of Fight called Bloodlines, which included Ali and Ali's No. 1 nemesis, Joe Frazier, as well as Jack Johnson, Mike Tyson Lennox Lewis and Ray Mancini.

In 2013, Ali and Under Armour were co-honored by the Cal Ripken Sr. Foundation at an annual Aspire Gala for their dedication to community service.

Under Armour is on a roll with new lines. The company had a major launch of Stephen Curry's NBA signature shoe during NBA All-Star week and recently signed tennis star Andy Murray.

Under Armour is presenting sponsor of the NFL's Scouting Combine, now underway in Indianapolis.

Under Armour Swings Deal With Andy Murray

Back to Home Page