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QUICK HITS

• Weekend Box Office via Comscore: 
1. Tyler Perry's Boo 2! A Madea Halloween $21.6M
2. Geostorm $13.3M
3. Happy Death Day $9.4M
4. Blade Runner 2049 $7.2M
5. Only The Brave - Sony $6M
6. The Foreigner $5.5M
7. It $3.5M
8. The Snowman 3.4M
9. American Made $3.2M
10. Kingsman: The Golden Circle $3M

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.

POLL POSITION
Hottest Marketing Event Oct. 2017
 
pollcode.com free polls
KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

SBLII: Pepsi Timberlake Trending Game Ads Below

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Apr052017

Coins Of The NHL Realm: Upper Deck Collection Stars Gretzky, Roy, Crosby, Kane

By Barry Janoff

April 5, 2017: Wayne Gretzky is known as The Great One, and now he has a gold and silver coin to prove it.

Upper Deck has unveiled the first series of its Grandeur Hockey Coin Collection, a limited-edition collection (6,600 total) featuring the images of Gretzky and 19 other NHL stars and legends.

The collection, minted in North America, includes 1 oz. 99.99% pure silver coins available in three finishes and rarities: colored, numbered to 5,000: high-relief silver, numbered to 1,000; and silver frosted, numbered to 500, per player.

There is also a more rare ¼ oz. 99.99% 24 karat gold minted coin, numbered to just 100, per player.

The numismatic set is available beginning today (April 5) through Upper Deck e-Pack, as well as all Canadian Imperial Bank of Commerce (CIBC) banking centers in Canada. (Full details here.)

Jason Masherah, president for Upper Deck., called the collection "groundbreaking."

"We knew instantly that we were onto something special," said Masherah, who unveiled the coins during a ceremony Tuesday night in the Hockey Hall of Fame in Toronto. "This  takes collecting to an entirely new level, not only for hockey and sports fans but for coin collectors."

The collection, conceived in alliance with the NHL Players’ Assn., includes Hall of Famers Gretzky and Patrick Roy, and such current stars as Connor McDavid, Sidney Crosby, Alex Ovechkin, Patrick Kane, Henrik Lundqvist, Jaromir Jagr and Jonathan Toews (full list below).

According to the Carlsbad, Calf.-based company, these "limited-edition precious metal coins featuring 20 Hockey superstars represent an effort by the company to diversify its business while staying true to what makes Upper Deck the leaders in sports entertainment."

What also makes the collection unique is the manner in which people can acquire them, via "blind bag" packaging, meaning that consumers will not know which finish or player they have until the sealed package is opened.

"No one has presented anything like this for the coin business, adding a layer of anticipation that appeals to varying levels of collectors," said Masherah, comparing it to the likes of Loot Crate.

Grandeur Hockey Coins can be purchased individually in a sealed blind pack for $100 or as a collector box with four randomly inserted coins for $499.

The collector box includes one of three rarer coins and comes with a display that holds up to 20 coins.  

Each coin contains the face of a player along with a landmark from the respective city in which they each play.

According to Sandra Monteiro, chief of global business strategies for the NHLPA, "The opportunity to expand our relationship with Upper Deck and showcase some of the greatest players in the world in such a unique and interesting way is exciting.

"Based on the look and design, we know these coins will be unlike anything collectors have been offered in the past."

Grandeur Hockey Coin Collection Checklist
  
Patrice Bergeron Boston Bruins
Dustin Byfuglien Winnipeg Jets
Sidney Crosby Pittsburgh Penguins
Jack Eichel Buffalo Sabres
Wayne Gretzky Edmonton Oilers
Jaromir Jagr Florida Panthers
Patrick Kane Chicago Blackhawks
Dylan Larkin Detroit  Red Wings
Henrik Lundqvist New York Rangers
Erik Karlsson Ottawa Senators
Connor McDavid Edmonton Oilers
Sean Monahan Calgary Flames
William Nylander Toronto Maple Leafs
Alex Ovechkin Washington Capitals
Carey Price Montreal Canadiens
Patrick Roy Montreal Canadiens
Daniel Sedin Vancouver Canucks
Vladimir Tarasenko St. Louis Blues
John Tavares New York Islanders
Jonathan Toews Chicago Blackhawks

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