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QUICK HITS

• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Mar162010

UPS Ups NCAA Status To Corporate Partner To Deliver More Goods

March 16, 2010: Package delivery giant UPS said it has signed a deal to expand its alliance with CBS Sports to become an official "Corporate Partner" of the NCAA.

Financial terms of the  four-year pact, which begins with the 2010 NCAA Division I Men’s Basketball championship, were not disclosed.

UPS joins Kraft as the second company this month to become an NCAA corporate partner; Capital One this month also expanded its alliance with CBS Sports to become an NCAA "Corporate Champion," alongside Coca-Cola and AT&T. Other corporate partners are  Enterprise, The Hartford, Hershey’s, Planters, LG, Lowe’s and State Farm.

UPS said that NCAA men’s basketball has been a "cornerstone of [its] sports marketing media efforts since 2001," anchored by TV ads during the regular season, conference tournaments and NCAA Tournament games. Since 2006, UPS has supported TV via a series of digital properties and in 2008 began advertising in “NCAA March Madness on Demand” on NCAA.com.

As the "official logistics partner of the NCAA," UPS said it would gain category exclusive marketing and promotional rights along with "significant opportunities for customer and employee hospitality experiences" at all 88 NCAA national championships covering 23 sports. That includes the NCAA men’s and women's basketball Final Fours, the men’s and women’s ice hockey Frozen Fours, the men’s and women’s College World Series (baseball and softball, respectively) and the men’s and women’s lacrosse championships.

UPS’s other sponsorship programs include Nascar, the European Golf Tour and the London 2012 Olympic Games.

“UPS’s partnership with the NCAA will complement our other sponsorship platforms and provide another exciting vehicle to promote our global logistics expertise, cultivate customer relationships and recognize the efforts of our dedicated employees,” Ron Rogowski, UPS’s director of global sponsorships, said in a statement. “Becoming an official corporate partner with the NCAA will provide UPS with access to an exceptionally large and devoted fan base, which includes many of our customers and employees.”

According to Greg Shaheen, NCAA svp-basketball and business strategies, “UPS and the NCAA share a commitment to the highest standards, quality performance and exemplary leadership. Such traits help more than 400,000 NCAA student-athletes in the classroom and on the field, and UPS across neighborhoods and businesses around the world."

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