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What Are You Watching In July 2018
 
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• Telemundo Deportes said its complete presentation of all 64 2018 World Cup matches reached 36.6 million TV viewers, exceeding the Spanish-language reach for the 2010 tournament by +13% (32.3 million), and coming within 1.3 Million of the 2014 World Cup (37.9M).

• The San Francisco Marathon has signed a three-year deal naming Biofreeze topical pain relief product as title sponsor, beginning with the event July 29, as well as the The Berkeley Half Marathon.

• Rock & Brews Restaurants have joined with Def Leppard and Seattle-based Elysian Brewing Company to introduce Def Leppard Pale to their customers and are also offering a chance to win tickets to see Def Leppard on tour this year.

ESPN’s 14th Annual ESPYS Auction benefiting the V Foundation for Cancer Research has launched on eBay and will continue through Wednesday, July 18. This year’s auction will feature 80+ experience. Details at https://www.ebay.com/rpp/espn.

KEEPING SCORE

2018 WNBA ALL-STARS BY POSITION
Guards
• Seimone Augustus, Lynx    
• Sue Bird, Storm
• Skylar Diggins-Smith, Wings
• Chelsea Gray, Sparks
• Jewell Loyd, Storm
• Kayla McBride, Aces    
• Allie Quigley, Sky
• Diana Taurasi, Mercury
• Kristi Toliver, Mystics

Frontcourt
• DeWanna Bonner, Mercury
• Liz Cambage, Wings
• Tina Charles, Liberty
• Elena Delle Donne, Mystics
• Brittney Griner, Mercury
• Sylvia Fowles, Lynx
• Angel McCoughtry, Dream
• Maya Moore, Lynx
• Chiney Ogwumike, Sun
• Nneka Ogwumike, Sparks
• Candace Parker, Sparks
• Breanna Stewart, Storm
• A’ja Wilson, Aces

WNBA All-Star Gam July 28 in Target Center, Minneapolis (ABC)

BUY SELL

WEEKEND BOX OFFICE (July 13-15)

1. Hotel Transylvania 3 $44.1M
2. Ant-Man and the Wasp $28.8M
3. Skyscraper $25.4M
4. Incredibles 2 $16.2M
5. Jurassic World: Fallen Kingdom $15.5M
6. The First Purge $9.1M
7. Sorry to Bother You $4.3M
8. Sicario $3.8M
9. Uncle Drew $3.2M
10. Ocean’s 8 $2.9M

SOURCE: COMSCORE.com

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COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Dec072017

USSF Launches ‘It’s Everyone’s Game’ Effort To Build Youth Soccer Nationwide

By Barry Janoff

December 6, 2017: The U.S. Soccer Foundation is launching a national campaign that will support and embellish its mission: “To enhance, assist and grow the sport of soccer in the United States, with a special emphasis on underserved communities,”

The multi-media effort, “It's Everyone's Game,” is intended to “dramatically expand (USSF’s) impact on children across the country through soccer-based programs.”

USSF said that working with communities, municipalities and corporate partners nationwide, it is “pledging to reach one million children annually and build 1,000 soccer courts, called mini-pitches, by 2026.”

Among the national partners who are aligned with the Foundation are adidas, Major League Soccer, Musco Lighting and Target.

Target recently pledged $6 million to support the Foundation's mission to improve lives and communities through soccer by building 100 mini-pitches in communities across the country, according to USSF.

Through its partnership with adidas, the U.S. Soccer Foundation said it would be able to provide participants with the “equipment and materials necessary to succeed on and off the field.”

“By eliminating barriers and creating opportunities, we help the kids who need us most to play soccer, to be healthier, more active and more confident."

Adidas said it would also support the campaign by providing access to pro athletes and a dedicated coaching staff  “who will use the sport of soccer to positively impact these players' lives.”

An umbrella spot, “Soccer: It’s Everyone’s Game,” will be supported by Internet, social media (#EveryonesGame) and local activation.

The effort was unveiled in Chicago, where mayor Rahm Emanuel, the Chicago Park District and MLS’s Chicago Fire committed to build 50 soccer play spaces in underserved neighborhoods in the next five years.

USSF said the Chicago project was made possible by a $3 million gift from the Kenneth C. Griffin Charitable Fund and a “substantial contribution” from the Hauptman family and the Chicago Fire.

Other metropolitan areas that have joined the "It's Everyone's Game" effort include: Baltimore; Columbus, OH; Hendersonville, TN; Houston; Kansas City, MO; Louisville, KY; Miam; Nashville, TN; Newark, NJ; North Miami, FL; Oklahoma City; Orlando; Philadelphia; Reno, NV; Rochester, NY; San Bernardino, CA; Tucson, AZ; and Washington, DC.

In addition, New York City recently opened the first ten of 50 mini-pitches as part of a public-private partnership to build and maintain fields in underserved areas, according to USSF.

"Our 'Soccer for Success' program shows that soccer can be the difference between a child who thrives and a child who falls through the cracks," Ed Foster-Simeon, president and CEO for the Washington, D.C.-based U.S. Soccer Foundation, said in a statement.

"Yet, far too many children across the country do not have access to soccer programming or the opportunity to engage with a coach who can help them develop critical life skills that support their development on and off the playing field."

According to Foster-Simeon, “The premise of our work is simple: We train coach-mentors. We make sure there are fields to play on. And we support after-school soccer programs in underserved communities that are offered free to participants.

“By eliminating barriers and creating opportunities, we help the kids who need us most to not only play soccer, but also to be healthier, more active and more confident."

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