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POLL POSITION
What Are You Watching In April 2018
 
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QUICK HITS

• Through the first two weekends of the NBA Playoffs, national ad spend has reached $135.1 million across league media partners: TNT, ESPN, ESPN 2, ABC and NBA TV, according to iSpot.TV.  That is down from $145 million at the same point a year ago. Leading brands are Burger King (232 spots), Taco Bell (197), Verizon (158), Gatorade (157) and Corona Extra (147).

• NBC Sports said its coverage of the 2018 NHL Stanley Cup Playoffs across the networks of NBCUniversal is averaging a Total Audience Delivery of 751,000 viewers through Sunday, the best in four years through the first 12 days of the playoffs. Coverage on NBC is the best since 2015, while cable coverage on NBCSN is the best in six years. Live streaming of the first 12 days of the Stanley Cup Playoffs has set records in all key metrics.

• Olympic Gold Medalist and 4-time World Championship cross-country skiing medalist Jessie Diggins has signed with Ross-Simons jewelers. According to Diggins, “Fabulous jewelry at great values is what Ross-Simons is all about, and I believe in the sincerity of that message.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Mar162016

Former WTA Exec Stacey Allaster Makes Her Return To The Net With USTA

Special to NYSportsJournalism.com

March 15, 2016: Stacey Allaster, who for nearly a decade was president and then chairwoman for the Women's Tennis Assn. before stepping down this past October, is returning to tennis in the newly created position of CEO, Professional Tennis for the U.S. Tennis Assn.

Financial terms of the deal for Allaster, who begins her new job in April, were not disclosed.

According to USTA, Allaster's role would include "setting the strategic vision for the USTA’s pro tennis division, with oversight that includes the U.S. Open, the Emirates Airline U.S. Open Series and the Western & Southern Open," among others.

Allaster will also work closely with the USTA’s board of directors and the current USTA pro tennis staff to "ensure the continued viability of professional tennis in the United States."

“Stacey’s track record in tennis is exemplary,” Katrina Adams, USTA chairman, CEO and president for the USTA said in a statement. “She is a role model, has been a success at every level of the sport and is driven by a passion for tennis. We know that she will help bring the USTA’s professional tennis interests to even greater heights.”   

Allaster was named WTA president in 2006 and chairwoman in 2009. She resigned in October citing personal reasons.

“Stacey’s track record in tennis is exemplary. She is a role model, has been a success at every level of the sport and is driven by a passion for tennis."

“The recent loss of my brother-in-law and the ATP’s CEO, Brad Drewett, has provided a personal wake-up call about life, family and priorities and it is time for me to shift some time and energy that way," she said in a statement at the time. "When I joined the WTA my goal was to leave the organization on a stronger footing and I feel a humble sense of pride in what we have all accomplished here. I have focused on what it means to be a champion and I have tried to be a strong role model for women to encourage success in the sports industry.“

In her new position, she will report to USTA executive director and COO Gordon Smith. David Brewer, USTA chief of professional tennis operations and U.S. Open Tournament director, would continue in his current role and report to Allaster, per the USTA.

Prior to her tenure with WTA, Allaster, a native of Canada who became an American citizen in 2015, joined Tennis Canada and rose to become the tournament director of the Canadian Open in Toronto, now known as the Rogers Cup.

USTA said that Allaster would split time between its national headquarters in White Plains, N.Y., and the USTA National Campus in Orlando, Fla., currently under construction, which will be home to USTA Player Development and USTA Pro Circuit staff when it opens later this year.

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