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• Six first-year eligible candidates are among the 27 semi-finalists for the Pro Football Hall of Fame Class of 2018: CB/S Ronde Barber, G Steve Hutchinson, LB Ray Lewis, LB Brian Urlacher, WR Randy Moss andDE/DT Richard Seymour. The Class of 2018 will be unveiled during NFL Honors, a two-hour prime-time awards special to air nationally (Feb. 3, 2018) on the eve of Super Bowl LII.
• The New York Knicks named Dan Sabreen vp-public relations, effective Nov. 27. Sabreen has spent more than a decade at CBS Sports, most recently as vp-communications.
• For every save made by goalkeepers during MLS Eastern and Western Conference Championships and MLS Cup, Allstate said it would donate two new soccer nets to fields in need in that club's city. MLS goalies participating inlcude Zack Steffen (Columbus Crew), Joe Willis (Houston Dynamo), Stefan Frei (Seattle Sounders) and Alex Bono (Toronto FC).
• 2018 BBWAA ballot unveiled, with 14 1st timers including Chris Carpenter, Johnny Damon, Andruw Jones, Chipper Jones, Hideki Matsui, Jim Thome, Johan Santana, Omar Vizquel Full ballot

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2018 NFL Pro Bowl Voting (To Date)
1. Carson Wentz QB Philadelphia Eagles 273,367
2. Tom Brady QB New England Patriots 239,989
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5. Antonio Brown WR Pittsburgh Steelers 215,584
6. Drew Brees QB New Orleans Saints 207,751
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8. Jared Goff QB Los Angeles Rams 200,346
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11. Rob Gronkowski TE New England Patriots 168,663
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13. Julio Jones WR Atlanta Falcons 124,556
14. Joey Bosa DE Los Angeles Chargers 117,480
15. Kyle Juszczyk FB San Francisco 49ers 116,816
16. Aaron Donald DT Los Angeles Rams 102,194
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Jun082012

Right Guard Ready To Sweat The Details With USA Basketball Men's Olympic Team

By Barry Janoff

June 8, 2012: Right Guard said today that it has signed a deal to become the official deodorant and body wash of USA Basketball.

The alliance is a natural progression from the brand's current deal with the NBA, with which Right Guard has been the official deodorant and body wash since 2008.

Financial terms of the pact, which comes with less than 50 days until the 2012 Summer Olympics, were not disclosed. The men's team representing the U.S. in London will be named July 7. The Olympics begin July 27.

Among those expected to be on the roster are LeBron James, Kobe Bryant, Kevin Durant, Carmelo Anthony, Chris Paul, Blake Griffin, Russell Westbrook, Kevin Love, Dwyane Wade and Chris Bosh.

Right Guard's first activation under the deal will be as presenting partner of NBA TV’s The Dream Team, a documentary on the 1992 USA Basketball Dream Team that starred Michael Jordan, Magic Johnson and Larry Bird and won the gold medal in Barcelona. The 90-minute The Dream Team presented by Right Guard premieres June 13.

Also as part of its marketing support, Right Guard will debut a USA Basketball-themed TV commercial this month with the tag, "Work hard. Keep sweating. We've got your back."

Other activation will include on-package USA Basketball logos, POP and Internet, including such social media destinations as Twitter, Facebook and YouTube.

Right Guard becomes the 13th official sponsor of USA Basketball. Other USA Basketball marketing partners include Nike, PepsiCo's Gatorade, State Farm, Tiffany, American Express, Cisco, Metro PCS, Burger King, Jeep, Dr Pepper Snapple Group, Got Chocolate Milk? and Visit Las Vegas.

In the 30-second spot, shots of James, Bryant, Durant and other potential players headed to London are seen in game action. A voiceover offers, "Beating the best in the world takes hard work and focus. And hard work means sweat. And the USA Men's basketball team knows all about sweat. Work hard. Keep sweating. We've got your back."

“We are thrilled to be a partner of the 2012 USA Basketball Men's National Team,” Nina Daily, Right Guard senior brand mnager, said in a statement. “Right Guard has a long-standing heritage in sports and with athletes so NBA TV’s The Dream Team documentary is an exciting opportunity.”  

According to Jerry Colangelo, chairman for USA Basketball, “As presenting partner of NBA TV’s The Dream Team, Right Guard will help showcase exclusive, never-before-seen footage from the 1992 Dream Team that changed the game basketball on a global scale. USA Basketball is excited and proud to partner with Right Guard, a brand that exemplifies performance and preparedness, qualities that are key to the success of our team.”

Burger King, 7UP Join USA Basketball Marketing Roster

Jeep Drives The Lane With Men's Hoops Team Heading To London

Back to London 2012

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